Exploring Strategy Text & Cases (14TH)

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Exploring Strategy Text & Cases (14TH)

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  • 製本 Paperback:紙装版/ペーパーバック版
  • 言語 ENG
  • 商品コード 9781292741482

Full Description

Develop your strategic thinking and tackle business challenges with confidence.

Exploring Strategy Text & Cases 14e provides the most comprehensive and practical introduction to strategic management, helping you to examine the fundamental questions facing organizations today - how they prosper, grow, innovate, and adapt in an increasingly complex business environment.

Built around a unique three-part framework - Strategic Position, Strategic Choices, and Strategy in Action - the text bridges theory and application through clear explanations, illustrative examples and real-world case studies. Every chapter integrates tried-and-tested learning features which enable you to 'think differently' and prepare for success in your studies.

The 14th edition is fully revised and updated to reflect the latest developments in strategy, including how organizations can use Artificial Intelligence in their strategizing and how you can apply these tools effectively and appropriately within your coursework.

As an increasingly vital cross-cutting theme, sustainability topics are also expanded, from environmental analysis to strategy evaluation and implementation.

In addition, there are more real-world connections including 30 new or updated end-of-text case studies from subject matter experts exploring a diverse range of industries around the world. Within chapters, a brand-new running case illustration follows Emilie, a graduate looking to grow her coffee shop business, allowing you to apply key concepts and techniques throughout to deepen understanding.

As a result, this highly trusted and best-selling title continues to be the go-to resource for all those seeking to develop their professional skills and strategic thinking as future managers and leaders.

Contents

Brief Contents

Illustrations and Thinking Differently
List of figures
List of tables
Preface
Exploring Strategy features
Exploring Strategy Online
Digital Courseware
Chapter 1 Introducing strategy
Chapter 2 Working with strategy

Part I The strategic position

Introduction to Part I
Chapter 3 Macro-environment analysis
Chapter 4 Industry and sector analysis
Chapter 5 Resources and capabilities analysis
Chapter 6 Purpose and stakeholders
Chapter 7 Culture and strategy
Commentary on Part I The strategy lenses

Part II Strategic choices

Introduction to Part II
Chapter 8 Business strategy and models
Chapter 9 Corporate strategy
Chapter 10 International strategy
Chapter 11 Entrepreneurship and innovation
Chapter 12 Mergers, acquisitions and alliances
Commentary on Part II Strategic choices

Part III Strategy in action

Introduction to Part III
Chapter 13 Evaluating strategies
Chapter 14 Strategy development processes
Chapter 15 Implementing strategy
Chapter 16 Leadership and strategic change
Chapter 17 The practice of strategy
Commentary on Part III Strategy in action

Case Studies

Glossary
Name index
General index
Acknowledgements

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