International Business, Global Edition （17TH）

個数：

International Business, Global Edition （17TH）

Daniels, John/ Radebaugh, Lee/ Sullivan, Daniel

ウェブストア価格 ¥19,816（本体¥18,015）
Pearson Education Limited（2021/07発売）
外貨定価 UK£ 69.99
ポイント 180pt

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製本 Paperback:紙装版/ペーパーバック版／ページ数 696 p.
言語 ENG
商品コード 9781292403274
DDC分類 338.88

Full Description

Gain an understanding of the international business markets like a professional using this bestselling text. International Business: Environments and Operations, 17th Edition, Global Edition, by John D. Daniels, Daniel Sullivan, and Lee H. Radebaugh remains one of the most authoritative texts available on the subject. Striking a balance between integrated theory and meaningful practice, the authors help deepen your understanding using modern scenarios, examples and cases. Chapters develop your critical thinking skills by encouraging you to apply what you have learned. Ideal for courses in international business, this edition includes the latest information on relevant political, economic, social, and institutional changes.

With a range of features to benefit your learning, this practical text will enhance your understanding of international business and help you succeed in your course.

Also available with MyLab® Management

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If you would like to purchase the physical text and MyLab® Management, search for;

9781292403496 International Business, Global Edition, 17th Edition plus MyLab Management with Pearson eText.

Package consists of:

9781292403274 International Business, Global Edition, 17th Edition
9781292403427 International Business, Global Edition, 17th Edition MyLab® Management
9781292419961 International Business, Global Edition, 17th Edition Pearson eText

MyLab® Management is not included. Students, if MyLab is a recommended component of the course, ask your instructor for the correct ISBN. MyLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content especially relevant to students outside the United States.

PART I: BACKGROUND FOR INTERNATIONAL BUSINESS
1. Globalization andInternational Business

PART II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS
2. The Cultural EnvironmentsFacing Business
3. The Political and Legal Environments Facing Business
4. The Economic Environments Facing Businesses
5. Globalization and Society

PART III: THEORIES AND INSTITUTIONS: TRADE ANDINVESTMENT
6. International Trade andFactor Mobility Theory
7. Governmental Influence on Trade
8. Cross-National Cooperation and Agreements

PART IV: WORLD FINANCIAL ENVIRONMENT
9. Global Foreign-ExchangeMarkets
10. The Determination of Exchange Rates
11. Global Capital Markets

PART V: GLOBAL STRATEGY, STRUCTURE, ANDIMPLEMENTATION
12. The Strategy ofInternational Business
13. Country Evaluation and Selection
14. Export and Import
15. Direct Investment and Collaborative Strategies
16. The Organization of International Business

PART VI: MANAGING INTERNATIONAL OPERATIONS
17. Marketing Globally
18. Global Operations and Supply-Chain Management
19. International Accounting and Finance Issues
20. International Human Resource Management