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Full Description
This book is a unique collection of perspectives provided by a mix of leading academics, industrialists and government officials on the challenges facing the European aerospace industry. The book focuses on two interrelated, daunting challenges. The consolidated American aerospace industry, which in the 1990s has undergone $100bn worth of merger activity. The second is the compelling task of rationalization and consolidation required in the European industry itself. Through a mix of analytical perspectives and project-oriented assessments, the book provides an essential guide to the major strategic agenda for the European industry. A unique feature is the contribution of leading industry executives and project managers. These industry insiders outline the dilemmas and challenges facing the industry from the viewpoint of those at the sharp end of the business. The book is an essential guide to the technical, political and economic agenda for aerospace in the next decade and beyond.
Contents
Contents: Strategic Issues: The world aerospace industry: from internationalisation to globalization, Keith Hayward; Widening the scope of aerospace collaboration: consolidation and cooperation, Carmelo Cosentino; Europe vs. America: strategic trade in civil aeronautics; The US drive for aeronautical supremacy, David W. Thornton; Civil/Defence linkage in aerospace: the political significance of a strategic industry. The European Challenge: The European response to globalization, Adolf Revuelta; The role of the EU as a catalyser for the integration of the aerospace industry in Europe, Helmut Schmitt von Sydow; Consolidation in European aerospace: a UK perspective, Robert Whitfield; The European response to the challenge of American aerospace consolidation in civil aeronautics, Michel Bieler; Meeting the challenge: the emergence of airbus as a single company, Peter Bruce; Integration and consolidation in European military and civil aerospace: an urgent task, Horst Prem. Project Case Studies: Can FLA bring about a new approach to defence procurement in Europe, Iain G. Gray; Eurofighter: the new challenge of collaboration in military aerospace, Air Vice-Marshall Peter Norriss. Technology Development Issues: The strategic significance of R&T strategy; Beyond technology foresight: European aerospace research and technology in the 21st century; Propulsion research and technology: the power to compete, Mike J. Goulette and Group Captain J.K. Newton; A new perspective on aeronautics R&T for Europe, Dieter Schmitt; Technology diffusion and globalization in civil aeronautics, Steven McGuire.
