Full Description
Sports Economics is the ideal introduction for all sport management and sport policy students and those for whom economics is a relatively new area of study. The book will also provide an ideal introduction to sports economics for economics students new to the area. Specifically designed to make economics accessible the context of sport is the focus of analysis, ensuring that this book is lively, accessible and approachable.
The full scope of the sports economy is examined, covering the three main arenas in which sport takes place - mass participation, professional sports and sports events. The key elements of the economic representation of these three markets are considered, such as the underlying demand for and supply of these sports, together with the main policy issues affecting them
Whilst truly international in scope, it focuses particularly on specific comparisons between the US, the UK and mainland Europe. The breadth of discussion and international emphasis is brought to life by a detailed discussion of the evidence throughout the book to illustrate the key themes discussed - ideal for both lecturer and student. Reflection questions and boxes are also used in chapters to prompt the reader to think about specific points as well as to provide the context for specific theoretical or empirical contributions that have been used to analyze sport.
Contents
1. The Economics of Sport 2. The Nature, Organisation and Economic Significance of Sports 3. The Economics of Sports Participation 4. The Economics of Sports Participation: Evidence 5. The Supply of Participant Sport: The Public and Private Sector 6. The Supply of Participant Sport: Volunteers and Sports Clubs 7. The Market for Professional Sports: General Themes 8. Uncertainty of Outcome, Competitive Balance and Bias in Sports Leagues 9 Cross-subsidisation in Professional Sports Leagues 10. The Demand for Professional Team Sports: Attendance and Broadcasting 11. The Labour Market in Professional Team Sports 12. The Economics of Sports Events and Infrastructure
