Full Description
Thousands of students have successfully improved their writing and design skills using Anderson's TECHNICAL COMMUNICATION: A READER-CENTERED APPROACH. Known for its treatment of the rhetorical situation and coverage of usefulness and persuasion, this edition renews the focus on the reader-centered approach and includes new learning outcomes at the start of each chapter to help students gain more from their reading.
Contents
PART I1. Communication, Your Career, and This Book.2. Overview of the Reader-Centered Communication Process: Obtaining a Job.PART II: DEFINING YOUR COMMUNICATION'S GOALS.3. Defining Your Communication's Goals.PART III: PLANNING.4. Planning for Usefulness.5. Planning Your Persuasive Strategies.PART IV: CONDUCTING RESEARCH.6. Conducting Reader-Centered Research: Gathering, Analyzing, and Thinking Critically About Information.7. Using Five Reader-Centered Research Methods.PART V: DRAFTING PROSE ELEMENTS.8. Drafting Reader-Centered Paragraphs, Sections, and Chapters.9. Using Nine Reader-Centered Patterns for Organizing Paragraphs, Sections, and Chapters.10. Developing an Effective, Professional Style.11. Beginning a Communication.12. Ending a Communication.13. Writing Reader-Centered Front and Back Matter.PART VI: DRAFTING VISUAL ELEMENTS.14. Creating Reader-Centered Graphics.15. Creating Eleven Types of Reader-Centered Graphics.16. Designing Reader-Centered Pages and Documents.PART VII: REVISING.17. Revising Your Drafts.18. Testing Your Drafts for Usefulness and Persuasiveness.19. Creating Communications with a Team.20. Creating and Delivering Listener-Centered Oral Presentations.21. Managing Client and Service-Learning Projects.22. Creating Reader-Centered Websites.PART IX: SUPERSTRUCTURES.23. Letters, Memos, E-mails, and Digital Exchanges.24. Writing Reader-Centered Proposals.25. Writing Reader-Centered Empirical Research Reports.26. Writing Reader-Centered Feasibility Reports.27. Writing Reader-Centered Progress Reports.28. Writing Reader-Centered Instructions.Appendix A: Documenting Your Sources.Appendix B: Projects.References.Index.
