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Full Description
An ideal way for visual learners to get up to speed with salesforce.com
Salesforce.com is the global leader in on-demand customer relationship management (CRM) and helps companies all over the world manage their sales, marketing, and customer service and support operations. Packed with full-color screen shots and numbered, step-by-step instructions, this guide shows you everything you need to know to get the most out of Salesforce.com. You'll discover how to organize contacts, log activities with contacts, schedule business appointments, use forecasting tools to predict upcoming sales, make accurate projections based on past performance, and more. * Explains the latest and most helpful features of the world's most popular customer relationship management (CRM) software - Salesforce.com * Covers the latest enhancements to Salesforce.com and explains how to choose the right edition of Salesforce.com to suit your business needs * Walks you through personalizing your system, managing accounts and activities, developing contacts, tracking products, and more
Teach Yourself VISUALLY Salesforce.com is the book visual learners need to get the most from this go-to solution for CRM needs!
Contents
Chapter 1 Introducing Salesforce Choose an Edition of Salesforce 4
Understanding the Home Page 6
Customize the Home Page 8
Create a New User 10
Customize the Tabs 12
Upload a Company Logo 14
Create an App 16
Understanding the Company Information Page 20
Understanding the System Overview Page 22
Modify the Fiscal Year 24
Modify Business Hours 26
Log a Technical Support Case 28
Deactivate a User 30
View the Learning Center 31 Chapter 2 Using the Sales Cloud Create a New Lead 34
Convert a Lead 36
Create a New Account 38
Create a New Contact 40
Create a List View 42
Create an E-mail Template 44
Send a Single E-mail 46
Send a Mass E-mail 48
Create a New Opportunity 50
Create Products 52
Create Activities 54 Modify a Quote Template 56
Build a Quote 60
E-mail a Quote 64
Create a Web-to-Lead Form 66
Create a Lead Assignment Rule 68
Create a Lead Queue 70
Create an Auto-Response Rule 72
Create a Campaign 76
Chapter 3 Using the Service Cloud Create a New Case Record 82
Create Case Assignment Rules 84
Create Case Escalation Rules 88
Enable Solutions 92
Create a Solution 94
Attach a Solution to a Case 96
Create a Web-to-Case Form 98
Create an Email-to-Case Address 100 Chapter 4 Using the AppExchange Introducing the AppExchange 106
Find and Select an App 108
Install an App 110
Find a Developer 114
Find a Consultant 116 Chapter 5 Configuring Reports and Dashboards Understanding Report Formats 120
Create a Leads Report 122
Create a Contacts & Accounts Report 124
Create an Opportunity Report 125
Add Leads to a Campaign 126
Create Report Charts 128
Create a Custom Report Type 130
Schedule Reports 134
Create a Campaign Report 135
Summarize Report Data 136
Create a Joined Report 138
Export Reports to Excel 140
Add Grouping to Reports 141
Create a Report Formula 142
Understanding Dashboard Components 144
Create a Dashboard 146
Refresh a Dashboard 148
Modify Columns on Dashboards 149
Add a Filter to a Dashboard 150
Manage Access to Reports 152
Schedule a Dashboard Refresh 153
Add a Report as a Dashboard Component 154
Set Up Dynamic Dashboards 156
Enable Dashboards for the iPad 158
Modify Report and Dashboard Features 159
Activate the Report Builder on Profiles 160 Chapter 6 Collaborating Understanding Chatter 164
Enable Chatter 166
Enable Chatter Feeds on Accounts 170
Configure Chatter Groups 172
Create a Chatter Free User 174
Set Up E-mail Notifications 176
Install Chatter Desktop 178
Enable Salesforce-to-Salesforce 182
Configure Salesforce-to-Salesforce 184
Share an Account 188
Accept a Connection 192
Enable Ideas 196
Configure Ideas Themes 200
Enable Social Contacts 202
Enable Libraries and Content 206
Customize Libraries and Content 210
Upload Documents to Content 214
Leave Feedback on Documents in Content 218
Enable Salesforce Mobile 220 Chapter 7 Configuring Security View Object Security 224
Change Default Record Access 226
View the Role Hierarchy 228
Configure Session Settings 229
Create a New Role 230
Enable Field History 232
Configure the Password Policy 234
Configure Network Access 236
Configure Remote Site Settings 238
Reset a Security Token 240
Grant Login Access 241
Create a Validation Rule 242
Disable a Validation Rule 244
Create an Account Sharing Rule 246
Create a Public Group 248
Modify Object Settings for Profiles 250
Reset a Password 254
Download the Setup Audit History 255
Configure Account Field-Level Security 256
Restrict Login IP Ranges 258
Download a Secure Certificate 260
Set Up Delegated Administration 262
Modify User Roles and Profiles 264
Modify Login Access Policies 265
Set Up an Authentication Provider 266 Chapter 8 Managing Your Data Import Leads 270
Import Contacts and Accounts 274
Using Mass Delete 278
Install the Data Loader 280
Import Records with the Data Loader 284
Update Records with the Data Loader 288
Delete Records with the Data Loader 292
Export Records with the Data Loader 296
Add a Field in the Schema Builder 300
Schedule a Data Export 304
Create a Sandbox 306
Mass Transfer Records 308 Chapter 9 Configuring Workflow Using Workflow Rules 312
Create a Workflow Rule 314
Create a Workflow Field Update 316
Add a Field Update to a Rule 318
Create a Workflow Task 320
Link a Task to a Rule 322
Create an E-mail Alert 324
Add an E-mail Alert to a Rule 326
Index 328



