Full Description
This book takes a critical approach to the rise of Artificial Intelligence (AI) within the media and communication landscape.
The book argues that as technology is a social construct reflecting existing power dynamics, those in the Global South, and in Africa in particular, are bound to be marginalised and have their knowledge, systems overlooked as the Global North dominates technological developments. The birth of AI has ignited debates about its benefits to lower income countries, with some highlighting its potential to advance businesses and grow economies. However, this book argues that AI tools have been produced to serve Western needs, and that instead there is a need for countries in Africa to have home grown solutions defined by local values. Drawing on case studies and analysis from across the continent, the book seeks to caution, challenge, and proffer solutions to the use and understanding of Generative AI for media and communication in non-western societies.
At a time when generative AI is threatening to shape the future of media and communication around the world, this book is a vital and timely contribution to debates within critical data studies and African media studies.
Contents
Chapter 1: The Janus Face: The Critical View of Generative AI in Africa-- Lungile A. Tshuma and Trust Matsilele. Section 1: Towards A Decolonial Approach to AI Chapter 2: The Coming Coloniality: AI and Journalism-- Shepherd Mpofu and Phumla Q. Mhlanga. Chapter 3: Sensible AI? An Apartheid Studies Treatise on Artificial General Intelligence-- Nyasha Mboti. Chapter 4: Feminism and Algorithmic Bias in the Media: Is Gen AI a New Kind of Glass Ceiling for Women in the Global South? -- Sibongile Mpofu. Section 2: The Politics of Large Language Models Chapter 5: Generative AI and Digital Disruption in African Newsrooms: From Theories to Practice-- Ayantola Alayande, Joshua Olufemi, Akintunde Babatunde, Ibilolia Akahome Chapter 6: Enhancing Digital Visibility of Low-Resource Language (LRL) Content in Kenya-- Njeri Ngaruiya, Esther Khakata, Fred Mucha, David Lemayian. Chapter 7: Data Journalism in the Age of Generative Al: Complexity of Data Extraction from Limited African Language Repositories-- Limukani Mathe Chapter 8: Media and Generative AI in Mozambique: The Limits of Digital Communication in A Disconnected Country-- Dércio Tsandzana. Section 3: Ubuntu Centred Generative AI Chapter 9: Generative AI and the Production of Ubuntu-Centric Journalism-- Musawenkosi Ndlovu and Soligah Solomons. Chapter 10: Generative Artificial Intelligence in Journalism and Its Perceived Cultural Implications in Rwanda-- Zimuto Nyasha Cefas. Chapter 11: Generative AI: An Africa-Centric Examination of Emerging Media Ethics in Southern African Newsrooms --Millie Phiri
