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Full Description
This new essential management textbook is a one-stop shop for students undertaking a Business and Management degree, equipping you with the knowledge, skills, and inspiration to build a career that has the potential to make a meaningful difference.
Key features include:
The development of key skills for a changing world, including problem-solving, critical thinking and adaptability, as well as academic skills
A commitment to equality, diversity and inclusivity by featuring diverse case studies, international research and diverse perspectives throughout
A strong reflective element, encouraging you to consider how this new knowledge changes your perspectives and how it will inform your future managerial choices
A 'Students like you change the world' feature showing how business and management graduates are contributing to a more sustainable and just world
The promotion of practices and behaviours aligned with the UN Sustainable Development Goals
A focus on technology, with a chapter on AI, Technology and Digital Transformation.
This essential textbook can be used for a wide range of courses from introduction to management modules to across a whole business and management degree or degree apprenticeship.
The book is complemented by PowerPoint slides, a Teaching Guide, and a Testbank of Multiple Choice Questions for lecturers.
Rossana Guttilla is a Senior Lecturer in HRM and Induction and Transition coordinator for the business school at the University of Exeter.
Christine Parkin Hughes is an Associate Professor in OB and HRM and Director of Education and Student Experience for the Department of Management at the University of Exeter.
All royalties from the sale of this book are donated to the Student Hardship Fund at the University of Exeter.
Contents
Chapter 1 World of Business - David Chambers-White, Stephen Hickman and Colleen Smith
Chapter 2 Strategic Management - Chris Reedthomas
Chapter 3 Organisational Behaviour - Hannah Collis, Isbahna Naz and Levke Henningsen
Chapter 4 Leadership - Sarah Tudor, Alison Sydenham, Jackie Bagnall, Michelle Civile, Adrian Ball, Fernando Correia, Clare Hearn and Rachael Johnstone
Chapter 5 HRM - Sian Robinson and Stephen Taylor
Chapter 6 Marketing - Mihaela Bishop, Adam Smith and Emma Wood
Chapter 7 Operations and Supply Chain Management - Kamal, M. Mustafa, Mahmoud Abdulrahman, Frank Donkor, Ahmed EL Kattan, Kellan Nguyen and Stuart So
Chapter 8 Entrepreneurship & Innovation - Fujia Li, Erno Tornikoski, Andreas Georgiou, Bill Russell and Katie Ledingham
Chapter 9 Accounting - David Kolitz and Thaer Alhalabi
Chapter 10 Finance - Nick Davies, Yan Huang and Thomas Sisk
Chapter 11 Economics - Shaun Grimshaw and Olha Matviiets
Chapter 12 AI Tech & Data Technology - Shirley Atkinson, Beth Kewell and David Walker
Chapter 13 Academic Skills - Jude Fleming, Emma Sweeney, Lee Snook, Martin Darling, John Shanahan
