Managing Communications in a Crisis

Ruff, Peter/ Aziz, Khalid

Routledge（2024/06発売）

• 製本 Paperback:紙装版/ペーパーバック版／ページ数 188 p.
• 言語 ENG
• 商品コード 9781032837543
• DDC分類 658.45

Full Description

The difference between a drama and a crisis is down to good management - or more specifically, good communication. How you communicate with everyone: shareholders, other business partners, employees, the press, and so on, in the hours and days following a potential business crisis is critical. Get it right and the crisis may even strengthen your corporate reputation. Get it wrong and you can imagine the consequences for yourself. Managing Communications in a Crisis details how crisis situations can be identified and dealt with, ensuring the risk to the organisation's financial well-being and reputation is minimised. The book deals with all aspects of communication management in a crisis. Part I considers definitions of a crisis and the theory behind dealing with crisis communications, both externally and internally. Part II explores the practicalities of crisis management communications, the identification of audiences and how each should be dealt with and by whom. The third part of the book contains valuable checklists and succinct supporting information for the key aspects and roles of the communication process. The combination of these three approaches will help you to develop your own crisis strategy, tailor-made for your organization. The text is supported by a wide range of case histories. Some of these you will recognise and others, perhaps through good management, never entered your radar. The authors are highly experienced advisors to companies of all sizes in the demands of crisis management communications. Their company, The Aziz Corporation, is the UK's leading executive communications consultancy, specialising in presentation skills, media handling and crisis management.

Contents

Part 1 Understanding Crises and the Theory of Communication; Chapter 1 Understanding crises; Chapter 2 Elements of crisis management; Chapter 3 Stakeholders and audiences; Chapter 4 Third-party endorsement; Chapter 5 Communications in a crisis; Chapter 6 Science versus emotion; Chapter 7 How the media works; Chapter 8 Single-issue lobby groups; Chapter 9 Lobbying; Chapter 10 The price of failure; Part 2 Practical Crisis Communication; Chapter 11 Practical steps to prepare for a crisis; Chapter 12 Internal audiences; Chapter 13 The spokesperson; Chapter 14 The crisis team; Chapter 15 Crisis planning and whistle-blowing;