Finding Your Creative DNA

個数：

Finding Your Creative DNA

Correll George, Linda Conway/ Yagnik, Arpan

ウェブストア価格 ¥37,254（本体¥33,868）
Routledge（2025/06発売）
外貨定価 US$ 180.00
ポイント 338pt

提携先の海外書籍取次会社に在庫がございます。通常3週間で発送いたします。
【重要ご説明事項】
1. 納期遅延や、ご入手不能となる場合が若干ございます。
2. 複数冊ご注文の場合は、ご注文数量が揃ってからまとめて発送いたします。
3. 美品のご指定は承りかねます。

●3Dセキュア導入とクレジットカードによるお支払いについて

【入荷遅延について】
世界情勢の影響により、海外からお取り寄せとなる洋書・洋古書の入荷が、表示している標準的な納期よりも遅延する場合がございます。
おそれいりますが、あらかじめご了承くださいますようお願い申し上げます。

◆画像の表紙や帯等は実物とは異なる場合があります。

◆ウェブストアでの洋書販売価格は、弊社店舗等での販売価格とは異なります。
また、洋書販売価格は、ご注文確定時点での日本円価格となります。
ご注文確定後に、同じ洋書の販売価格が変動しても、それは反映されません。

製本 Hardcover:ハードカバー版／ページ数 134 p.
言語 ENG
商品コード 9781032825731
DDC分類 658.4094

Full Description

This book enables readers to discover their inner creative DNA, by providing a strong dose of the four elements of the Creative Matrix-Interrogation, Information, Interpretation, and Inspiration. Creative Aerobics (CA) generates a personal ideation system that produces creativity on demand (COD) and that arrives at multiple solutions in less than an hour in a relaxing and enjoyable way.

The strength of the volume lies in its ability to move readers past the conventional and time-consuming 20th-century ideation. It helps develop an individual, personal approach to their creative DNA by introducing increasingly complex word exercises that strengthen left-brain problem-solving and increase right-brain discoveries. It teaches, encourages, and integrates all aspects of CA to develop the mental muscle that fuels readers' paths to creative accomplishment. By taking CA step by step, readers develop a comfort level, knowing they will always be able to come up with ideas.

This book will be useful to students, young professionals, and senior leaders looking for the inside track to their creativity. It will also be an invaluable daily practice and interesting read for all students taking general education courses, especially those opting for integrative learning courses which are becoming more prevalent across universities worldwide.

1. Finding Your Creative DNA 2. Can You Tell Your Left from Your Right? 3. Can you tell your left from your Right? 4. Trying the "BIG IDEA" on for Size 5. Tracking the Historic Perspective 6. Pump Up Your Options 7. How to Train for this Marathon 8. The First Leg - Facts 9. The Second Leg: What-it-is't names (WII} 10. The third Leg: Similarities between Dissimilarities 11. The Home Stretch: New definitions for Existing Phrases 12. The Game Plan 13. Artificial Intelligence From "A" to ... 14. The Copywriter's Playbook 15. New Copywriters on the Block 16. In So Many Words 17. Alternate (media) Realities 18. Creativity, Dot COM 19. From the Classroom to the Boardroom