Full Description
In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent effect on followers.
The book identifies each leader's charismatic leadership attributes, focusing specifically on communication and impression management. It presents a qualitative collection of leader observations and outcomes based on publications and audio and video recordings. By examining two distinctly different leaders, each with evidence of effective, if controversial, outcomes, it shows a spectrum of approaches to mobilizing followers.
This book is suited to students and readers interested in leadership studies, leadership communication, and persuasion.
Contents
Introduction 1. The Nature of Charisma 2. Barack Obama's Charismatic Leadership 3. Donald Trump's Charismatic Leadership 4. Charismatic Bonds and Religious Followers 5. The Power of Charisma in Political Mobilization 6. The Bright and Dark Sides of Charisma
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- 電子書籍
- たんぽ（２）
