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Full Description
Fully updated and revised in its fifth edition, Event Studies remains the most comprehensive book devoted to developing knowledge and theory about event management and event tourism, focusing on the study of events, the event experience, and meanings associated with them.
International in scope and embellished with useful figures and tables throughout, the authors carefully examine current forces, trends, and issues, including impacts of the pandemic. All the major types of planned events are profiled, with emphasis on their forms, functions, experiential dimensions, meanings, and values. This book's framework encompasses antecedents, planning and design, outcomes and impacts, and the various patterns and processes that influence the events sector, including policy.
New and expanded topics in the fifth edition include:
• Content has been substantially reorganised to give much more attention to establishing theoretical foundations and advocating principles for the core management functions.
• New content on gender studies, human rights, crisis management and resilience, sustainability, and events as agents of change.
• Expert opinion boxes cover major issues: educational philosophy; technology and its impacts; human rights and mega-events; virtual events and agile management; trends in corporate events; happiness and well-being; event portfolios management; civic dramaturgy; event design; trends in communications, including new media; dynamic crowd management; overtourism; and event-sector recovery.
• Additional chapters on design, policy, management fundamentals, planning and operations, event tourism, and the inter-related management challenges of risk, security, health and safety, and environment.
This insightful volume will be an invaluable resource for all undergraduate students of events studies throughout their degree programmes.
Contents
1. Introduction, and Overview of Event Studies. 2. Forces, Trends and Issues Affecting Events. 3. The Nature and Classification of Planned Events. 4. Event Experiences and Meanings. 5. Celebration Events and Experiences. 6. Business, Sport and Other Event Experiences. 7. Public Policy and Events. 8. Event Management Fundamentals. 9. Directing, Leadership, and Human Resources for Events. 10. Event Planning and Operations. 11. Event Design: Theory and Principles. 12. Antecedents, Event Markeitng and Communications. 13. Risk, Health and Environmental Management for Events. 14. Event Outcome Evaluation and Impact Assessment. 15. Event Tourism. 16. Foundation Disciplines and Closely-Related Fields for Event Studies. 17. Research and Knowledge Creation for Event Studies.
