基本説明
It's no secret that art and business mix. Museum, Inc. describes from the inside the new arts conglomerates, whose roots are deeply imbedded in corporate culture. A critical analysis based on the author's nine years at the Guggenheim Museum, this pamphlet shows that the "Global Museum" is not the radical break with the past it claims to be but a logical outcome in the evolution of cultural institutions rooted in the past. It may be that the art museum as we know and love it has run its course—despite its seeming success. Structured like the informal gallery talks Werner used to give, the pamphlet spirals from one insight to another, by turns witty, argumentative, passionate, and cautiously optimistic for something new.
Full Description
Has corporate business overtaken the art world? It's no secret that art and business have always mixed, but their relationship today sparks more questions than ever. "Museum, Inc." describes the new art conglomerates from an insider's perspective, probing how their roots run deep into corporate culture. Paul Werner draws on his nine years at the Guggenheim Museum to reveal that contemporary art museums have not broken radically with the past, as often claimed. Rather, Werner observes, they are the logical outcome of the evolution of cultural institutions rooted in the Enlightenment, the colonial expansion of the liberal nation-state, and the rhetoric of democracy. In a witty and argumentative style, Werner critically analyzes today's art institutions and reframes the public's accepted view of them, exposing how their apparent success belies the troubling forces operating within them. He ultimately argues that the art museum we know and love may have already run its course. An engaging discourse structured as an informal gallery talk, "Museum, Inc." is a thought-provoking and passionate polemic that offers ideas for a new, more democratic museum.