Ecotourism Programme Planning

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Ecotourism Programme Planning

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  • 製本 Paperback:紙装版/ペーパーバック版／ページ数 304 p.
  • 言語 ENG
  • 商品コード 9780851996103
  • DDC分類 338.4791

基本説明

It draws on theory from recreation and leisure studies, tourism, marketing, and environmental management to demonstrate the importance of effective program planning.

Full Description

Recreation programming is a tool that allows for the enjoyment of rewarding leisure experiences. It describes the relationship between tour operators and tourists and how service providers can effectively plan and implement their ideas through informative and educational ecotourism programmes. This book provides a practical basis for integrated ecotourism programme planning, it covers all aspects of planning including: design, implementation and evaluation. The book introduces the concept of recreation programming to ecotourism.

Contents

Chapter 1: Recreation and Tourism 1.1: Leisure, recreation and tourism 1.2: Tourism products 1.3: Tourism programmes Chapter 2: Foundational Aspects of Ecotourism 2.1: Ecotourism 2.2: The ecotourist 2.3: Ecotourism's philosophical basis 2.4: The environment as a system Chapter 3: The Programme Setting: Going 'In' 3.1: Ecotourism supply 3.2: Resource management 3.3: Community development 3.4: Tourism ethics Chapter 4: Programming 4.1: Planning 4.2: Recreation programming 4.3: Programming ideology 4.4: Programming theories 4.5: Programme strategies 4.6: Programme approaches 4.7: The programming model 4.8: The programmer 4.9: Tour operators Chapter 5: Needs and Assets 5.1: Motives (needs) 5.2: Needs assessment 5.3: Attractions 5.4: The business plan Chapter 6: Programme Design A: Structure 6.1: Designing the structure of the programme 6.2: Making programme design decisions 6.3: Designing the programme's interpretive component Chapter 7: Programme Design B: Gearing Up To Go 7.1: Pre-trip information: Briefing 7.2: Health precautions 7.3: Persons with disabilities 7.4: Personal hygiene 7.5: First aid and survival 7.6: Permits 7.7: Environmental conditions 7.8: The trip planning sheet Chapter 8: Programme Design C: Leadership and Risk 8.1: Leadership 8.2: Approaches to leadership 8.3: Professional development 8.4: Safety and risk management Chapter 9: Implementation 9.1: Program life cycle 9.2: Marketing 9.3: Quality 9.4: Staff training 9.5: Public relations 9.6: Budgeting 9.7: Implementation strategies 9.8: Schedules and itineraries Chapter 10: Evaluation 10.1: The scope of evaluation 10.2: Models of evaluation 10.3: Evaluation details and issues 10.4: Debriefing 10.5: Certification and accreditation 10.6: Environmental programmes Chapter 11: Integrated Ecotourism Programme Planning: A Synthesis 11.1: Integrated ecotourism programme planning 11.2: Final thoughts