Inside the Local Campaign : Constituency Elections in Canada (Communication, Strategy, and Politics)

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Inside the Local Campaign : Constituency Elections in Canada (Communication, Strategy, and Politics)

Marland, Alex (EDT)/ Giasson, Thierry (EDT)

ウェブストア価格 ¥9,220（本体¥8,382）
University of British Columbia Press（2022/07発売）
外貨定価 US$ 43.95
ポイント 83pt

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製本 Paperback:紙装版/ペーパーバック版／ページ数 448 p.
言語 ENG
商品コード 9780774868198
DDC分類 324.7

Full Description

Inside the Local Campaign reveals what goes on in constituency campaigns during a Canadian election. It brings to light the key roles of candidates and their supporters on the ground in an election, and demonstrates that local electioneering matters.

For decades, the media has focused primarily on the national campaign and party leaders, and the practice of canvassing for votes by candidates and their supporters has been seen as more tradition than science. But things have evolved in the age of digital media. Local-level campaigning is more fashionable - and critical for gathering data that can be used post-election. Inside the Local Campaign provides an up-to-date look at local-level campaigning during a Canadian federal election. Using the 2021 federal campaign as an anchor, an impressive collection of authors and practitioners discusses local-level campaigning in electoral districts across the country, highlights local trends and on-the-ground roles, and discloses hidden details about how local campaigns are run.

Introduction: Constituency Campaigning in Canada / Alex Marland

Part 1: Local Contests and Candidates

1 Election Administration / Holly Ann Garnett

2 Motivations for Federal Candidacy / Angelia Wagner

3 Local Nominations / Anna Lennox Esselment and Matthew Bondy

4 Recruitment of Star Candidates / Cristine de Clercy

5 Ministerial Incumbency / J.P. Lewis

6 Personalization of Local Candidates / Mireille Lalancette and Vincent Raynauld, with Anthony Ozorai

Part 2: Campaign Management and Campaigning

7 Regional Campaign Directors / Jared Wesley and Richard Maksymetz

8 Campaign Managers in Constituency Campaigns / Royce Koop and Anthony M. Sayers

9 Local Campaign Workers / Paul Wilson

10 Voter Canvassing / Jacob Robbins-Kanter

11 Local Data-Driven Campaigning / Kaija Belfry Munroe and H.D. Munroe

12 Local Party Fundraising / Erin Crandall, with Kody Blois

Part 3: Local Communications

13 National-Local Messaging / Stéphanie Yates

14 Local News / Colette Brin, with François Cormier and Myriam Descarreaux

15 Local All-Candidates' Debates and Forums / Brooks DeCillia

16 Campaign Signs / Gillian Maurice and Tamara A. Small

17 Local Advocacy / Thomas Collombat

Conclusion: The Local Is Political ... and (Still Mostly) Traditional / Thierry Giasson

Appendix: Constituency Campaign Photographs

Index