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基本説明
Whether you're introducing a product, marketing your small business's services, or selling your boss on a new idea, you'll benefit from cheklists like these.
Full Description
Deep and Sussman's Smart Moves and Smart Moves for People in Charge gave readers checklists for climbing the corporate ladder and taking on leadership tasks. Now, teamed with one of the country's premiere sales-training firms, they apply the same popular, practical approach to a vital task for any organization: selling. Whether you're introducing a product, marketing your small business's services, or selling your boss on a new idea, you'll benefit from checklists like these: Seven Fears All Buyers Share Thirteen Ways to Warm Up to Cold Calling Ten Different Ways to Set Your Asking Price Eight Questions to Help You Sell with Integrity For training, troubleshooting, and a quick review before every important call, sales professionals will be sold on Smart Moves for Selling.
Contents
* Introduction: Less Pain, More Gain * Prepare for Success * Master TIPPS (Time, Information, People, Place, and Stress) * Know Your Market * Find Buyers * Analyze Buyers * Bond and Build Rapport * Determine the Pain * Get the Sale * Manage the Post-Sell * Selling in the New Millennium * A Day in the Life of Wally Weakclose
