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Full Description
More than just another business self-help book, The Equation is a groundbreaking formula that looks at how all business is an art. The book will help business people rethink how they manage their art form and help businesses accelerate their productivity by creating a corporate culture driven by passion and zeal, as art is. The book will help entrepreneurs rethink how they manage their art form and help businesses accelerate their productivity by transforming corporate culture to be driven by passion and zeal, as art is. The Equation (L/A*S=B) reveals a foolproof blueprint for business and life. Readers will learn that, first you have to love what you do (L) and become a highly-skilled artist at it (A), while developing promotional and marketing tools to gather public and professional support (S), which ultimately leads to big business (B).
Contents
ForewordIntroduction: The Same 4 Components. THE BLACK SECTION. The Equation. 1 A Further Explanation of L/A * S = B. 2 Why the Color Black? THE RED SECTION. Love What You Do. 3 The Definition of Love. 4 Why the Color Red? 5 Passion. 6 Commitment. 7 Dedication. 8 Loyalty. 9 Consistency. THE GOLD SECTION. Art Is Competitive. 10 The Definition of Art. 11 Why the Color Gold? 12 Adoration. 13 Presentation. 14 Purpose. 15 Execution. 16 Excellence. THE GREEN SECTION. Support Is Pivotal. 17 The Definition of Support. 18 Why the Color Green? 19 Attraction. 20 Packaging. 21 Organization. 22 Imagery. 23 Movement. THE PURPLE SECTION. Business Is Royalty. 24 The Definition of Business. 25 Why the Color Purple? 26 Income. 27 Productivity. 28 Progress. 29 Power. 30 Responsibility. THE WORKSHEET. The Equation in Use. 31 L/A * S = B. Index.



