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Full Description
Finally business professionals will be able to learn how to communicate effectively. This book builds the essential writing, speaking, and listening skills needed to succeed. An entire section is devoted to helping non-native speakers of English in their efforts to produce readable, well-edited work. It includes Communication Dilemmas boxes that pose interesting, real-life communication choices and challenges. Six brief interviews with real communication experts are presented that explore a variety of different corporate environments. New sections are also included on social networking communications and the electronic career search. Business professionals will discover how to apply newly acquired communication skills throughout their careers.
Contents
Preface iii
Acknowledgements v
Introduction vii
Part One Pillars of Management Communication 1
Chapter 1 Communication Architecture for Professional Success 5
Chapter 2 A Process for Management Writing 46
Chapter 3 Individual and Collaborative Styles for Management Writing 72
Chapter 4 Oral Presentations 103
Chapter 5 Listening 145
Part Two Letters, Memos, and Email 159
Chapter 6 Formats and Techniques for Business Letters 163
Chapter 7 Saying "Yes" and "No" in Correspondence 191
Chapter 8 Persuasive Messages 226
Chapter 9 Effective Memos and E-mail 251
Part Three Reports and Proposals 271
Chapter 10 Short and Long Reports 275
Chapter 11 Proposals and Business Plans 340
Chapter 12 Graphic Aids for Documents and Presentations 362
Part Four Career Communication 389
Chapter 13 The Career Search, Resumes, and Follow-up Communications 393
Chapter 14 Guidelines for Interviewees and Interviewers 433
Part Five Communication Issues for Management Success 447
Chapter 15 Managing Meetings and Telephone Work 451
Chapter 16 Ethics and Law for Management Communication 467
Chapter 17 Gender Communication 488
Chapter 18 Crisis Communication and Media Relations 500
Chapter 19 Communication for Intercultural Management 509
Appendix A Management Communication Cases 533
Appendix B Grammar, Punctuation, and Usage 565
Appendix C Documentation 574
Index 583
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