Full Description
The increasingly rapid destruction of the ecological systems that support life is calling into question some of the fundamental stories that we live by: stories of unlimited economic growth, of consumerism, progress, individualism, success, and the human domination of nature. Ecolinguistics shows how linguistic analysis can help reveal the stories we live by, open them up to question, and contribute to the search for new stories. Bringing together the latest ecolinguistic studies with new theoretical insights and practical analyses, this book charts a new course for ecolinguistics as an engaged form of critical enquiry. Featuring: * A framework for understanding the theory of ecolinguistics and applying it practically in real life; * Exploration of diverse topics from consumerism in lifestyle magazines to Japanese nature haiku; * A comprehensive glossary giving concise descriptions of the linguistic terms used in the book; * Discourse analysis of a wide range of texts including newspapers, magazines, advertisements, films, nonfiction books, and visual images. This is essential reading for undergraduates, postgraduates and researchers working in the areas of Discourse Analysis and Language and Ecology.
Contents
1: Introduction 2: Ideologies and discourse The discourse of neo-classical economics 3: Frames and framing The framing of development 4: Metaphors The corporation is a person metaphor 5: Evaluations and appraisal patterns Appraisal and the weather 6: Identities Identity, gender and the body in Men's Health magazine 7: Convictions and facticity patterns Facticity in the climate change counter-movement 8: Erasure Erasure in the language of ecosystem assessment 9: Salience and re-minding Salience in New Nature Writing 10: Conclusion 11. Appendix : Sources of data 12. Glossary
