組織コミュニケーションの評価：ハンドブック（第２版） Auditing Organizational Communication : A Handbook of Research, Theory and Practice （2ND）

組織コミュニケーションの評価：ハンドブック（第２版）<br>Auditing Organizational Communication : A Handbook of Research, Theory and Practice （2ND）

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組織コミュニケーションの評価：ハンドブック（第２版）
Auditing Organizational Communication : A Handbook of Research, Theory and Practice （2ND）

Hargie, Owen (EDT)/ Tourish, Dennis (EDT)

ウェブストア価格 ¥17,710（本体¥16,100）
Routledge（2009/03発売）
外貨定価 US$ 84.99
ポイント 161pt

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製本 Paperback:紙装版/ペーパーバック版／ページ数 520 p.
言語 ENG
商品コード 9780415414463
DDC分類 302.35

基本説明

A thoroughly updated edition of the successful Handbook of Communication Audits for Organizations.

Full Description

Auditing Organizational Communication is a thoroughly revised and updated new edition of the successful Handbook of Communication Audits for Organizations, which has established itself as a core text in the field of organizational communication. Research studies consistently show the importance of effective communication for business success. They also underscore the necessity for organizations to put in place validated techniques to enable them to systematically measure and monitor their communications. This Handbook equips readers with the vital analytic tools required to conduct such assessments.

Owen Hargie, Dennis Tourish and distinguished contributors drawn from both industry and academia:

provide a comprehensive analysis of research, theory and practice pertaining to the communication audit approach
review the main options confronting organizations embarking on audit
discuss the merits and demerits of the approaches available
provide case studies of the communication audit process in action
illustrate how findings can be interpreted so that suitable recommendations can be framed
outline how reports emanating from such audits should be constructed.

This second edition arrives at a time of considerable growing interest in the area. A large volume of research has been published since the last edition of the book, and the text has been comprehensively updated by reviewing this wealth of data. In addition, new chapters on social network analysis and auditing the communication revolution have been added, together with new case study chapters illustrating audits in action.

Editorial Introduction. Part 1. Audits in Context Communication and Organisational Success. Auditing Communication to Maximise Performance. Part 2. Audit Methodologies The Questionnaire Approach. The Interview Approach. The Focus Group Approach. Data Collection Log-sheet Methods. Social Network Analysis. Auditing Professional Practice. Auditing the Communications Revolution. Crafting the Audit Report. Part 3. Audits in Action Charting Communication Performance in a Health Care Organisation. Communication Audit of a Hospital Clinic. A Communication Audit of a Paper Mill. Auditing Corporate Leadership. Redesigning a Communication Event through External Audits. Auditing Corporate Culture. Auditing a Major Police Organisation. Auditing a Major Retail Chain. A Study of Sensemaking and CEO Change. Part 4. Final Considerations Strategy, Pedagogy and Research: The Role of Audits.