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Full Description
Social Entrepreneurship provides a 10-stage framework for building impactful ventures within and across new and existing organizations. The book summarizes the basic steps and tools needed to understand a social or environmental challenge of your choice, develop potential solutions, build a business model, measure outcomes, and grow your impact. This fully updated second edition builds on the concepts and tools introduced previously, broadening the scope to those working or preparing to work in organizations globally. Concepts addressed include intrapreneurship and, for the first time, extrapreneurship, which considers innovating across organizations to achieve collective impact. Featuring international case studies and interviews with leaders in the field, this comprehensive guide spans multiple sectors, including health, the environment, education, agriculture, commerce, finance, and retail. Summaries, exercises, and key learning points help to aid and cement learning. A widely regarded and valuable text, Social Entrepreneurship should be core reading for advanced undergraduate and postgraduate students studying entrepreneurship and social entrepreneurship. The book's applied 10-stage approach will also be valuable for those in executive education as well as professionals and entrepreneurs looking to equip themselves with the tools needed to succeed in social change.
Contents
Introduction
How to Use This Book
Definitions
Attributes of Social Entrepreneurship
Social Entrepreneurship as a Path to Sustainable Development
Institutions Supporting Social Entrepreneurs
Case Study: Practicing Extrapreneurship through Collaborative Jujitsu
Next Steps
Chapter Assignment
Notes
1 Researching Your Topic
Understanding a Social Challenge
Data is Power
Approaching Your Research
Diving into Research: Identifying Your Challenge
Diving into Action: Characterizing Your Challenge
Tracking and Interpreting Your Investigation
Case Study: Health Leads
Next Steps
Chapter Assignment
Notes
2 Talking to People
Understanding the Lived Experience
What Is a Community?
Knowledge Equity
Stakeholder Analysis
Community-Driven Research
Reaching Out to People
After You Talk to People: Piecing It Together
Case Study: Ciudad Saludable
Next Steps
Chapter Assignment
Notes
3 Designing a Solution
Innovation and Design Thinking
A Design Process to Try
During and After the Design Process
Tools for Testing and Refining Your Social Impact Idea
Beyond Design
Incremental Innovation and Disruptive Innovation
Case Study: Hippocampus Learning Centers
Next Steps
Chapter Assignment
Notes
4 Developing Your Idea Further
Getting Your Idea Out There
Articulating Vision, Mission, and Values
How It Works
Evaluating Your Idea
Case Study: Daily Table
Next Steps
Chapter Assignment
Notes
5 Measuring Outcomes
Social Outcomes versus Social Impact
Thinking about Your Success Metrics
Challenges and Best Practices in Measuring Social Outcomes
Building Systems for Data Collection and Analysis
Do's and Don'ts of Success Metrics
Case Study: Soufra
Next Steps
Chapter Assignment
Notes
6 Ensuring Financial Viability
Sources of Revenue
Payment Models
Distribution Models
Operational Efficiency across Delivery Models
Financial Forecasting
Case Study: Aravind Eye Care Systems
Next Steps
Chapter Assignment
Notes
7 Funding Your Endeavor
Overview of the Social Investing Spectrum
Sources of Funding
Financial Vehicles
Evolution of Social Investment
Finding the Right Fit at Different Stages of Your Endeavor
Nonfinancial Support
Creating Your Resource Dashboard
Next Steps
Chapter Assignment
Notes
8 Structuring as an Organization
People
Process
Governance
Legal Structure
Considerations for Growth
Next Steps
Chapter Assignment
Notes
9 Pitching and Communications Strategy
Packaging and Pitching Your Business Plan
Building a Communications Plan
Evaluating Your Communications
Next Steps
Chapter Assignment
Notes
10 Expanding Your Reach
Thinking beyond Your Endeavor
Case Study: Catalyst 2030
Handing Off
Chapter Summary
Chapter Assignment
Notes
