Full Description
This thoroughly revised second edition provides a critical overview of the contemporary debates and discussions surrounding gender and mediated communication.
The book is divided into three parts: representing, producing, and consuming, with each section made up of three chapters. The first chapter of each section attempts to answer the most basic questions: 'Who is represented?', 'Who produces what?', and 'Who consumes what?'. The second chapter of each section draws attention to the complexity of the relationship between gender and media, concentrating on the 'why'. The third and final chapter of each section addresses the latest debates in the fields of media and gender, adding a vital layer of understanding of the topic at hand. Throughout, text boxes provide additional information on the most important concepts and topics, and exercises help bridge the gap between theory and everyday life media practices. The second edition has been updated in light of current developments with regard to gender, media technologies, and globalisation, including recent theoretical insights and examples.
This is an ideal textbook for students studying gender and media, and for general courses on gender studies, sociology, cultural studies, and women's studies.
Contents
Introduction Part I - Representing 1. Who Is Represented? 2. Subject Positions 3. Intertextual Representations Part II - Producing 4. Who Produces What? 5. Power and Gender in the Media Industry 6. Blurring Production Part III - Consuming 7. Who Consumes What? 8. The Consumer Situated 9. Empowered Audiences Afterthoughts for the Future
