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基本説明
This essential text provides a detailed account of the complex character of modern television.
Full Description
This essential text provides an account of the complex character of modern television. Covering issues ranging from television's historical development to its impact on culture and society in general, the text provides an analysis of television's strengths and limitations. The book's scope and clarity make it ideal for all media students.
Contents
Acknowledgements
Introduction
PART I: THE FOUNDATIONS OF MODERN TELEVISION
Birth and Infancy: 1884 1954
The Years of Duopoly: 1955 1982
Proliferation and Deregulation: the 1970s Onwards
Modern Television: Policies and Practices
PART II: TELEVISION GENRES
News and Current Affairs
Documentary and Features
Forms of Infotainment
SportDrama and Film
Comedy and Light Entertainment
PART III: TELEVISION CULTURE
Television: Audience Uses and Effects
Globalisation and Localism
Television, Theatricality and Public Life
Conclusion
Bibliography.



