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Full Description
The
aim of this volume is to provide deep insights and the latest scientific
developments and trends in experimental economics. Derived from the 2015
Computational Methods in Experimental Economics (CMEE) conference, this book
features papers containing research and analysis of economic experiments
concerning research in such areas as management science, decision theory, game
theory, marketing and political science. The goal is to present possibilities
for using various computer methods in the scope of experimental economics to
further provide researchers with a wide variety of tools.
The
field of experimental economics is rapidly evolving. Modern use of experimental
economics requires the integration of knowledge in the domains of economic
sciences, computer science, psychology, and neuroscience. Recent research
includes experiments conducted both in the laboratory and in the field, and the
results are used for testing and a better understanding of economic theories.
Researchers working in this field use mainly a set of well-established methods
and computer tools that support the experiments. Methods such as artificial
intelligence, computer simulation and computer graphics, however, are not
represented enough in experimental economics studies and most experimenters do
not consider their usage. The goal of the conference and the enclosed papers is
to allow for an exchange of experiences and to promote joint initiatives to
insight change in this trend.
Contents
Part 1. Theoretical Aspects of Experimental Economics.- 1. Preface to the Theory of Experimental Economics.- 2. Origins of Experimental Economics.- 3. Sorts and Types of Experiment.- 4. Concept and Inference Based on Experiments in Economics.- 5. Examples of Experiments in Macroeconomics.- Part 2. Methods and Tools of Experimental Economics.- 6. Basics of Statistical Research.- 7. Selected Statistical Methods in Experimental Studies.- 8. Implicit Association Test (IAT) - Using Computer Based Methods to Measure Consumer Implicit Attitudes.- 9. Neuroscience Techniques in Economic Experiments.- 10. Reading Facial Expression to Understand Human Emotions: Micro Expressions Training Videos (METV) - The New Tool for Experimental Economics.- 11. Experimental Research in Economics and Computer Simulation.- 12. Games Using Virtual Reality as a Tool in Economics Experiments.- 13. Multi-Criteria Preference Vector Method as Support Tool for Decision-Making in Virtual Worlds.- 14. Selected Issues of Rank Reversal Problem in ANP Method.- 15. Research on the Properties of the AHP in the Environment of Inaccurate Expert Evaluations.- 16. Neural Networks in Economic Problems.- Part 3. Practical Issues - Case Studies.- 17. Is There Enough Psychology in Behavioural Economics? Personality Types and Human Propensities.- 18. I Will Sell My Private Data. The Results of an Experimental Study on the Valuation of Privacy.- 19. The Behaviour of Inexperienced Buyers in Buy-It-Now Online Auctions.- 20. Eye Tracking Based Experimental Evaluation of the Parameters of Online Content Affecting the Web User Behaviour.- 21. The Study of Advertising Content with Application of EEG.- 22. Neuroelectrical Indexes for the Study of the Efficacy of TV Advertising Stimuli.- 23. EEG Frontal Asymmetry Related to Pleasantness of Olfactory Stimuli in Young Subjects.
