- ホーム
- > 洋書
- > 英文書
- > Computer / General
Full Description
In this comprehensive guide to creating e-commerce website using PHP and MySQL, renowned author Larry Ullman walks you through every step-designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order-always with security and best practices emphasized along the way. Even if you're an experienced web developer, you're guaranteed to learn something new. The book uses two complete e-commerce site examples, with various features and goals, to present the widest possible range of e-commerce scenarios. This fully updated and expanded second edition includes an additional and new payment processing example, and also reflects the latest changes in PayPal's options and methodologies. There are new chapters on marketing-related tools to improve the site and sales, on adding functionality via Ajax, and on implementing e-commerce functionality using OOP instead of procedural code. Effortless E-Commerce with PHP and MySQL, Second Edition teaches you how to:Think of the customer first, in order to maximize sales and customer satisfactionCreate a safe server environment and databaseUse secure transactions and prevent common vulnerabilitiesIncorporate different payment gatewaysDesign scalable sites that are easy to maintainBuild administrative interfacesExtend both examples to match the needs of your own sites
Contents
Introduction---------------------Part 1: FundamentalsChapter 1: Getting StartedChapter 2: Security Fundamentals ---------------------Part 2: Selling Virtual ProductsChapter 3: First Site: Structure and Design Chapter 4: User Accounts Chapter 5: Managing Site Content Chapter 6: Using PayPal ---------------------Part 3: Selling Physical ProductsChapter 7: Second Site: Structure and DesignChapter 8: Creating a Catalog Chapter 9: Building a Shopping Cart Chapter 10: Checking Out Chapter 11: Site Administration ---------------------Part 4: Extra TouchesChapter 12: Marketing and UX Touches Chapter 13: Adding JavaScript and Ajax Chapter 14: Using Stripe Payments Chapter 15: Extending the First Site Chapter 16: Extending the Second Site Chapter 17: An OOP Example
