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Full Description
In this comprehensive study of Nollywood stardom around the world, Noah A. Tsika explores how the industry's top on-screen talents have helped Nollywood to expand beyond West Africa and into the diaspora to become one of the globe's most prolific and diverse media producers. Carrying VHS tapes and DVDs onto airplanes and publicizing new methods of film distribution, the stars are active agents in the global circulation of Nollywood film. From Omotola Jalade-Ekeinde's cameo role on VH1's popular series Hit the Floor to Oge Okoye's startling impersonation of Lady Gaga, this book follows Nollywood stars from Lagos to London, Ouagadougou, Cannes, Paris, Porto-Novo, Sekondi-Takoradi, Dakar, Accra, Atlanta, Houston, New York, and Los Angeles. Tsika tracks their efforts to integrate into various entertainment cultures, but never to the point of effacing their African roots.
Contents
Preface and Acknowledgments
A Note on Orthography and Taxonomy
Introduction: Global Stars in Nigeria's Postindependence Firmament: From Ossie Davis to Doctor Bello
1. From Yorùbá to YouTube: Studying Nollywood's Star System
2. Glittering Video: Format, Fashion, and the Materiality of Nollywood Stardom
3. A Mobile Glow: Nollywood Stardom and Corporate Globalism
4. When Stars Collide: Lady Gaga and the Pirating of a Globalized Persona
5. Nollywood's Progeny: Stardom and the Politics of Youth Empowerment
6. Professionalizing Childhood: Nollywood and the New Youth Transnationalism
Afterword: Honoring Nollywood Stars
Filmography
Notes
Bibliography
Index
