基本説明
An examination of how the commercialization of professional practice is implicated in its organizational discourses. Drawing on a study of ELT colleges the book explores how teaching practices are permeated and challenged by a 'discourse of commercialization' through which market priorities become normative in teacher's professional lives.
Full Description
An examination of how the commercialization of professional practice is implicated in its organizational discourses. Drawing on a study of ELT colleges, the book explores how teaching practices are permeated and challenged by a 'discourse of commercialization' through which market priorities become normative in teachers' professional lives.
Contents
List of Figures and Tables Acknowledgements Introduction Why A Multi-Perspectived Approach to Discourse? Framing the Discourse of Commercialization Professional Practice as a Site of Struggle Constructing Communities of Consumption The Role of Macro Actors in Professional Practice Understanding Practice and Informing Change Appendix 1: Diary Coding System Appendix 2: Brochure Coding System References Index
