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New Paperback EditionNetworks and the Enterprise: Breakthrough Thinking and Actionable Strategies"This book presents an amazing collection of insights on underlying forces and ways to thrive in our post-Coaseian age-an age in which the centralized firm is changing into an agile and resilient network of participants. A must read for a world where unpredictability reigns supreme."-John Seely Brown, Independent Co-Chair of the Deloitte Center for Edge Innovation, and Senior Fellow at the Annenberg Center for Communication at the University of Southern California"I couldn't wait to get my hands on this research...I have already begun to put the ideas into practice in designing next-generation open innovation networks...the diversity of ideas and perspectives is truly amazing and will be a terrific resource to anyone seeking to move to new business models based on the power of networks for innovation, marketing, and creating and leveraging big ideas. Job well done!"-Larry Huston, Creator of the "Connect and Develop" program for Procter & Gamble, and Managing Director of 4iNNO, a major Open Innovation consulting practice"In our borderless world, every manager needs to understand the strategic implications of networks. For the first time, The Network Challenge brings together thought leaders from many fields-a team of experts as broad as the network challenge itself."-Kenichi Ohmae, author of more than 100 books, including the seminal work, The Mind of the Strategist, advisor on global strategy to foreign governments and scores of multinational corporations, selected by The Economist as one of five management gurus in the world.Networks define modern business. Networks introduce new risks (as seen by the rapid spread of contagion in global financial markets) and opportunities (as seen in the rapid rise of network-based businesses).While managers typically view business through the lens of a single firm, this book challenges readers to take a broader view of their enterprises and opportunities. This book's 28 original essays include CK Prahalad on networks as the new locus of competitive advantageRussell E. Palmer on leadership in a networked global environment Dawn Iacobucci and James M. Salter II on the business implications of social networkingFranklin Allen and Ana Babus on contagion in financial marketsSteven O. Kimbrough on artificial intelligence, evolutionary computation, and networksSatish Nambisan and Mohan Sawhney on tapping the "global brain" for innovationManuel E. Sosa on coordination networks in product developmentChristophe Van den Bulte and Stefan Wuyts on customer networksChristoph Zott and Raphael Amit on using business models to drive network-based strategiesYoram (Jerry) Wind, Victor Fung, and William Fung on network orchestration Valery Yakubovich and Ryan Burg on network-based HR strategyHoward Kunreuther on risk management strategies for an interdependent worldPaul R. Kleindorfer and Ilias D. Visvikis on integrating financial and physical networks in global logisticsWitold J. Henisz on network-based political and social risk management Boaz Ganor on terrorism networksAnd much more...
Contents
Authors xviiiForeword by Dean Thomas S. Robertson and Dean Frank Brown xxvPreface xxviPART I THE NETWORK CHALLENGEChapter 1 The Network Imperative: Community or Contagion? 3Paul Kleindorfer and Yoram (Jerry) WindChapter 2 Creating Experience: Competitive Advantage in the Age of Networks 25C.K. PrahaladChapter 3 Knowledge as a Social Phenomenon: "Horse Holding" and Learning in Networks 37Alan KantrowChapter 4 Cross-Cultural Leadership in Networked Global Enterprises 49Russell E. Palmer PART II FOUNDATIONSChapter 5 Social Networks: You've Lost Control 67Dawn Iacobucci and James M. Salter IIChapter 6 Biological Networks: Rainforests, Coral Reefs, and the Galapagos Islands 85Sonia Kleindorfer and James G. MitchellChapter 7 Information Networks in the History of Life 105Robert Giegengack and Yvette Bordeaux Chapter 8 Artificial Intelligence: How Individual Agents Add Up to a Network 125Steven O. Kimbrough Chapter 9 Network-Centric Innovation: Four Strategies for Tapping the Global Brain 147Satish Nambisan and Mohan SawhneyChapter 10 Coordination Networks in Product Development 165Manuel E. SosaChapter 11 Organizational Design: Balancing Search and Stability in Strategic Decision Making 185Jan W. Rivkin and Nicolaj SiggelkowPART IV STRATEGY AND BUSINESS MODELSChapter 12 Complexity Theory: Making Sense of Network Effects 207Colin CrookChapter 13 Supply Webs: Managing, Organizing, and Capitalizing on Global Networks of Suppliers 225Serguei NetessineChapter 14 Leveraging Customer Networks 243Christophe Van den Bulte and Stefan WuytsChapter 15 The Business Models as the Engine of Network-Based Strategies 259Christoph Zott and Raphael AmitChapter 16 Extended Intelligence Networks: Minding and Mining the Periphery 277George S. Day, Paul J. H. Schoemaker, and Scott A. SnyderPART V ORGANIZING IN A NETWORKED WORLDChapter 17 Network Orchestration: Creating and Managing Global Supply Chains Without Owning Them 299Yoram (Jerry) Wind, Victor Fung, and William FungChapter 18 Managing the Hyper-Networked "Instant Messaging" Generation in the Work Force 317Eric K. Clemons, Steve Barnett, JoAnn Magdoff, and Julia Clemons Chapter 19 Missing the Forest for the Trees: Network-Based HR Strategies 335Valery Yakubovich and Ryan BurgChapter 20 Relating Well: Building Capabilities for Sustaining Alliance Networks 353Prashant Kale, Harbir Singh, and John BellChapter 21 Networks in Finance 367Franklin Allen and Ana BabusChapter 22 The Weakest Link: Managing Risk Through Interdependent Strategies 383Howard KunreutherChapter 23 Integration of Financial and Physical Networks in Global Logistics 399Paul R. Kleindorfer and Ilias D. VisvikisChapter 24 Telecommunications: Network Strategies for Network Industries? 417Kevin WerbachChapter 25 Network-Based Strategies and Competencies for Political and Social Risk Management 433Witold J. HeniszPART VII A DOUBLE-EDGED SWORD: CONTAGION AND CONTAINMENTChapter 26 Terrorism Networks: It Takes a Network to Beat a Network 453Boaz GanorChapter 27 Global Diseases: The Role of Networks in the Spread (and Prevention) of Infection 471J. Shin Teh and Harvey RubinChapter 28 Lessons from Empirical Network Analyses on Matters of Life and Death in East Africa 495Jere R. Behrman, Hans-Peter Kohler, and Susan Cotts WatkinsAbout the Authors 513Index 537
