Full Description
Individuality in Clothing Selection and Appearance, Seventh Edition, provides a strong, multidisciplinary foundation for individual and family clothing choices. Balancing theory with actual applications, the authors present a broad base of knowledge at an introductory level for students' general education. Packed with activities, learning objectives, illustrations, and photographs, this user-friendly book meets the needs of future fashion professionals as well as students taking a single fashion course.
Contents
I. INFLUENCES ON CONSUMER CLOTHING SELECTION. 1. Socio-Psychological Influences.2. Cultural Influences.3. Physical Influences.4. Fashion Industry Influences. 5. Target Market Influences. 6. Design Elements: Space, Shape, Form, and Line. 7. Design Elements: Color. 8. Design Elements: Texture. 9. Design Principles. 10. Fabric Design. III. CONSUMER CLOTHING SELECTION ISSUES. 11. Clothing Fit. 12. Clothing Quality. 13. Clothing Care. 14. Wardrobe Strategies. 15. Clothing Purchasing Strategies.
