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Full Description
For courses in decision support systems, computerized decision-making tools, and management support systems.
Market-leading guide to modern analytics, for better business decisions
Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support is the most comprehensive introduction to technologies collectively called analytics (or business analytics) and the fundamental methods, techniques, and software used to design and develop these systems. Students gain inspiration from examples of organizations that have employed analytics to make decisions, while leveraging the resources of a companion website. With six new chapters, the 11th edition marks a major reorganization reflecting a new focus - analytics and its enabling technologies, including AI, machine-learning, robotics, chatbots, and IoT.
Contents
PART I: INTRODUCTION TO ANALYTICS AND AI
An Overview of Business Analytics, Decision Support Systems, Business Intelligence, Data Science, and Artificial Intelligence
Artificial Intelligence: Concepts, Drivers, Major Technologies, and Business Applications
Nature of Data, Statistical Modeling, and Visualization
PART II: PREDICTIVE ANALYTICS AND MACHINE LEARNING
Data Mining Process, Methods, and Applications
Machine learning Techniques for Predictive Analytics
Deep Learning and Cognitive Computing
Text Mining, Sentiment Analysis, and Social Analytics
PART III: PRESCRIPTIVE ANALYTICS AND BIG DATA
Prescriptive Analytics with Optimization and Simulation
Big Data, Location Analytics, and Cloud Computing
PART IV: ROBOTICS, SOCIAL NETWORKS, AI, AND IoT
Robotics: Industrial and Consumer Applications
Group Decision Making, Collaborative Systems, and AI Support
Knowledge Systems: Expert Systems, Recommenders, Chatbots, Virtual Personal Assistants, and Robo Advisors
The Internet of Things As a Platform for Intelligent Applications
PART V: CAVEATS OF ANALYTICS AND AI
Implementation Issues: From Ethics and Privacy to Organizational and Societal Impacts