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Full Description
Effective Strategic planning is one of the most important steps a company needs to take in order to have a competitive advantage in today's marketplace. Effective Strategic Planning for Competitive Advantage: Ten Steps for Technical Professionals presents the reader with a ten-step model that represents a comprehensive effective approach to strategic planning.
Contents
IntroductionUnderstand the Concepts of Competition and Competitive Advantage Step 2: Understand the Concept of Value as it Relates to Competitive Advantage Step 3: Know the Rationale for Strategic Planning Step 4: Understand the Strategic Planning Process Step 5: Collect, Organize, and Analyze Data Step 6: Make Informed Predictions Step 7: Adopt a Strategic Emphasis and Competitive Strategy Step 8: Write the Strategic Plan Step 9: Execute the Strategic Plan Step 10: Understand How a Strategic Plan Comes Together From Start to Completion