Reshaping Your Business with Web 2.0

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Reshaping Your Business with Web 2.0

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  • 製本 Paperback:紙装版/ペーパーバック版/ページ数 259 p.
  • 言語 ENG
  • 商品コード 9780071600781
  • DDC分類 658.406

Full Description


Publisher's Noteguaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product.Integrate Web 2.0 trends and technologies into the enterpriseWritten by a team of experts from the Web 2.0 community and Oracle Corporation, this innovative guide provides a blueprint for leveraging the new culture of participation in an enterprise environment. Reshaping Your Business with Web 2.0 offers proven strategies for the successful adoption of an enterprise 2.0 paradigm and covers the technical solutions that best apply in specific situations. You will find clear guidelines for using Web 2.0 technologies and standards in a productive way to align with business goals, increase efficiency, and provide measurable bottom line growth.Foster collaboration and accelerate information dissemination with blogs and wikisImplement folksonomic strategies to achieve business intelligence, analytics, and semantic web goalsCapture and broadcast connection graphs and activity streams via social networksBring together application data, business analytics, unstructured information, and collaborative interactions in enterprise mashupsEnable rich Internet applications with Ajax, Ruby on Rails, Flash, FLEX, and other technologiesConnect your Web 2.0 ecosystem through Web services, such as REST and JSONEnsure security and compliance management

Contents

ForewordIntroductionPart 1: The BehaviorsChapter 1: Participation Culture: Opportunities and PitfallsChapter 2: Many Voices: We're All PublishersChapter 3: The Power of Crowds: Varieties of CollaborationChapter 4: Social Networking: Discriminating ConnectednessPart 2: The TechnologiesChapter 5: Mashups: A Behavior and a TechnologyChapter 6: AJAX and Beyond: Merging the Desktop with the WebChapter 7: The APIs: Interfaces and EcosystemsChapter 8: Security and Compliance: Maintaining Control While Providing FlexibilityPart III: Best PracticesChapter 9: Putting Web 2.0 to Use in the Enterprise: Higher Value From Greater ParticipationChapter 10: The Semantic Web: New Paradigms and the FutureReferencesIndexNER(01): WOW