Why Not? : Breaking Limits in Sport, Business and Life

著者名：Formston, Matt

Wiley（2026/07/23発売）

• 言語：ENG
• ISBN：9781394434626
• eISBN：9781394434640

Description

This is not just an inspiring story. It's a blueprint for performing at your best when the stakes are highest.

Matt Formston AM is a multi-sport World Champion, Guinness World Record holder and Paralympian. Parallel to his elite sporting achievements, he has built a career as a senior corporate executive, board chair and executive coach. He is also blind.

None of Matt’s successes happened by accident. They were won through a system — the eight Hard Standards —that Matt forged at the intersection of professional sport and corporate leadership. He tested them over decades, inside fifty-foot Nazaré waves, on championship cycling tracks, freediving blind through shipwrecks and in boardrooms where the same principles had to hold.

Why Not? weaves those standards through every chapter. In Matt’s story, you’ll discover practical, immediately applicable principles for building clarity, discipline and accountability in your own performance.

• Know when to plan, when to pull the trigger and how to tell the difference.
• Audit yourself with brutal honesty before the world does it for you.
• Build capacity now so your future self can perform under pressure.
• Declare the goal before you’ve earned it, and do the work to deserve it.
• Lead with empathy and understand what motivates others beyond the KPIs.

Why Not? is for anyone who wants to perform more consistently when it counts. If you suspect you’re capable of more, but keep finding reasons not to prove it, it’s time to stop saying, ‘I can’t.’ You need to start asking, ‘Why not?’

Table of Contents

Acknowledgements ix
Introduction: Rock Hard, Marshmallow Soft xi

1 Different, Not Over 1

2 Turn the Wound into the Weapon 17

3 Find the Room Where Effort Counts 29

4 The Lineup Doesn't Negotiate 41

5 When Your Only Thing Disappears 53

6 The Collapse 67

7 The Reset 79

8 The War on Shame 89

9 Busy Going Nowhere 99

10 So What, Loser 109

11 Time Well Invested 121

12 Many Hats 135

13 The Weight of Access 149

14 Own the Delusion 161

15 From Wheels to Waves 179

16 No Worries, I'll Take Him Out 193

17 Diversity as Value 205

18 Reports, Not Commands 217

19 The Generational Gift 229

20 No Gates 241

21 The Cane 257

22 The Eighth Standard 273

Afterword: From Rebecca Formston 287
References 293