Non-Linear Growth : The rise of Geely

個数:1
  • 電子書籍
  • ポイントキャンペーン

Non-Linear Growth : The rise of Geely

  • 著者名:Wu, Xiaobo/Du, Jian/Li, Sihan
  • 価格 ¥22,261 (本体¥20,238)
  • Palgrave Macmillan(2023/12/15発売)
  • 春分の日の三連休!Kinoppy 電子書籍・電子洋書 全点ポイント30倍キャンペーン(~3/22)
  • ポイント 6,060pt (実際に付与されるポイントはご注文内容確認画面でご確認下さい)
  • 言語:ENG
  • ISBN:9789819952724
  • eISBN:9789819952731

ファイル: /

Description

This book offers a comprehensive exploration of the transformative trajectory undertaken by Chinese domestic enterprises, with a particular focus on Geely Automobile. Comprising five chapters and totaling 13 sections, the study delves into Geely's remarkable progression from a state of catch-up to surpassing established competitors. The initial chapter chronicles Geely's entry into the automotive industry amidst resource and technological scarcity, shedding light on the strategies employed to achieve breakthroughs during the nascent stages. The subsequent section elucidates Geely's transition from a late entrant to a prominent player in the global automotive market, facilitated by innovative practices across organizational, technological, talent-driven, quality-oriented, and cultural dimensions. The third chapter examines Geely's successful foray into globalization, offering a comprehensive analysis of its non-linear growth trajectory, overseas mergers and acquisitions, and strategic expansion efforts. The fourth part explores Geely's approach to embracing uncertainty and navigating cyclical challenges in the automotive industry, seeking determinative opportunities for future growth. Finally, the concluding chapter draws insights from Geely's non-linear growth and advances the "C theory," an enriched local innovation management framework grounded in China's unique developmental context.

Table of Contents

Ch 1 The Rationality behind Risk Taking.- Ch 2 From three there comes everything.- Ch 3 Progression through Secondary Innovation.- Ch 4 Redefining Quality.- Ch 5 "Unlearning” in Research and Development.- Ch 6 The Cycle of Transformation” in Site Management.- Ch 7 A Forest where Talent Blossoms.- Ch 8 The Code of Vitality to a Resilient Organization.- Ch 9 Great Wisdom in Cross-border M&As.- Ch 10 Global Collaborative Network.- Ch 11 Compliance for High-Speed Development.- Ch 12 From Manufacturing to Service.- Ch 13 Embrace Uncertainty.- Ch 14 Catch-up and Going Beyond of Made in China.

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