戦略的事業提携管理（第３版） Strategic Alliance Management（3 NED）

著者名：Tjemkes, Brian/Vos, Pepijn/Burgers, Koen

Routledge（2023/06/27発売）

• 言語：ENG
• ISBN：9781032119281
• eISBN：9781000892000

Description

Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with theoretical insights, evidence-based managerial guidelines and a business case illustration. Other chapters consider alliance attributes, alliance competences, and alliance challenges, and cover topics such as innovation, co-branding, co-opetition, business ecosystems, alliance professionals, alliance capabilities, societal alliances and a tension-based alliance mindset.

This fully revised 3rd edition leverages the book’s strengths in marrying theory with practical insight. All the chapters have been updated to reflect the current academic literature, whilst new international case studies are incorporated throughout. Two new chapters feature in this edition, considering the importance of the mindset required to successfully navigate alliance arrangements, and emerging alliance practices, exploring how new technologies, sustainability and the external environment have disrupted alliance management. In-chapter text boxes discussing emerging themes provide opportunity for discussion and analysis.

The textbook remains highly valuable core and recommended reading for postgraduate students of Strategic Management and Corporate Strategy, MBA and Executive MBA, as well as reflective practitioners in the field. Online resources include chapter-by-chapter lecture slides, two long case studies and short interviews with alliance executives.

Table of Contents

1. Strategic Alliance ManagementPart 1: Alliance Development Framework2. Alliance strategy formulation3. Alliance partner selection4. Alliance negotiation5. Alliance design6. Alliance launch7. Alliance management 8. Alliance evaluation9. Alliance terminationPart 2: Alliance Contingencies10. Supplier alliances11. Learning alliances12. Co-branding alliances13. International alliances14. Asymmetrical alliances15. Cross-sector alliances16. Coopetition alliancesPart 3: Multi-Partner Constellations17. Multi-partner alliances18. Alliance portfolios19. Alliance networks20. Business Ecosystems Part 4: Alliance Professionals21. Alliance professionals22. Alliance teams23. Alliance capabilities24: Alliance mindset Part 5: Alliance Transformations25: Alliance co-evolution 26: Emerging Collaborations 27: SAM: Science & Art