Description
Managing cultural organizations requires insight into a range of areas including marketing, fundraising, programming, finances, and leadership. This book integrates practical and theoretical insights, blending academic and practitioner voices to help readers "speak the language" in the creative industries.
Including coverage of the management of theaters, dance companies, galleries, and performance spaces, evaluation, marketing, fundraising, activism, and policy, the book benefits from a range of features, including:
- Scenarios to help orient readers to common arts management problems
- Ethical dilemmas discussed in every chapter
- Study questions to enable students to review the skills learned
- Experiential exercises to gain experience and apply skills
- Emphasis on cross-cultural and transferrable skills
- Integration of international perspectives
- Suggested additional readings and website links for each topic area
With contributions from a team of international experts, this book provides a one-stop-shop for students of arts and cultural management and will also provide a valuable resource for those currently in the field.
Table of Contents
Part I: Cultural Management Practices
1. Financial Management for Decision-Making in the Arts (Constance DeVereaux)
2. Fundraising in the Arts (Victoria D. Alexandra and Oonagh Murphy)
3. Arts Marketing (David Ocón)
4. Facilities Management (Jim Richerson)
5. Evaluation in the Arts (Annabel Jackson)
Part II: Performing and Visual Arts Management
6. Managing Art Galleries (Melissa Rachleff)
7. Theatre Management through Successful Collaboration (Patrick J. Ebewo and Rachael Diang'a)
8. Orchestra Leadership (Njörður Sigurjónsson)
9. Festival Management Practices (Olga Kolokytha)
10. Cultural Work (Johanna Schindler)
Part III: Law, Policy, and Advocacy
11. Cultural Policy (Constance DeVereaux)
12. Art Activism and Community Engagement (Simone Wesner)
13. Law and the Arts (Constance DeVereaux)



