Description
The perfect guide to jumpstart an information brokerage firm!Here is an instructive guide for any librarian planning to start an information brokerage, whether as an entrepreneur or as a member of a document delivery group in a library. The methods used by successful firms and librarians are gathered together in this helpful book. Information Brokers: Case Studies of Successful Ventures identifies specific skills and relevant characteristics required to establish a successful information brokerage firm, and provides a descriptive model to assist you in running an information brokerage firm as a viable business venture.This guide is full of information gleaned from questionnaires sent to successful information brokerages throughout the United States and from in-depth interviews conducted with the principals of six of these firms. During the interviews, these individuals were questioned about many relevant issues of the field including:
- establishment of the business
- company history
- what specifically made each business a success
- general concepts concerning information brokering
- pertinent literature that helped them, and can help youLibrarians looking for a career change or who find their jobs in jeopardy as a result of budget cuts may want to look into the field of information brokerage. With Information Brokers: Case Studies of Successful Ventures, you can discover if the information brokerage field is for you!
Table of Contents
Preface: Library Science Theses -- Leslie R. Morris -- Acknowledgements -- Information Brokers: Case Studies of Successful Ventures -- Chapter I: Introduction -- Statement of Purpose Statement of the Problem Rationale for the Study Definitions Research Questions Limitations /Delimitations -- Chapter II: Review of the Literature -- Background Works -- Present Status of the Information Economy Information Brokerages -- Chapter III: Methodology -- Research Method -- Population -- Procedures -- Chapter IV: Results and Discussion -- Results from the Questionnaires Results from the Interviews -- Chapter V: Model for Establishing an Information Brokerage Firm -- Personal Characteristics -- Background -- Advice -- Retention of an Attorney -- Retention of an Accountant -- Organizational Structure of the Business -- Choosing a Name for the Business -- Targeting the Market -- Services -- Staff -- Capital and Equipment Pricing -- Marketing /Advertising / Public Relations -- Business Plan -- Decisions -- Conclusion -- Chapter VI: Conclusions and Recommendations -- Summary -- Findings -- General Responses -- Case Study Responses: Characteristics Case Studies: Business Planning Recommendations for Further Research -- References -- APPENDICES -- Appendix A: Cover Letter and Questionnaire Appendix B: Interview Questionnaire Appendix C: Questionnaire Responses -- KAPPA’S INTERLIBRARY LOAN WORLD -- Kappa Waugh
