戦略的管理会計:実践ガイド<br>Strategic Management Accounting〈1st ed. 2018〉 : A Practical Guidebook with Case Studies

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戦略的管理会計:実践ガイド
Strategic Management Accounting〈1st ed. 2018〉 : A Practical Guidebook with Case Studies

  • 著者名:Li, Wing Sun
  • 価格 ¥12,273 (本体¥11,158)
  • Springer(2017/10/12発売)
  • ポイント 111pt (実際に付与されるポイントはご注文内容確認画面でご確認下さい)
  • 言語:ENG
  • ISBN:9789811057281
  • eISBN:9789811057298

ファイル: /

Description

This book serves as a guide to strategic management accounting. It introduces new and useful concepts on how to collect, analyse, and evaluate options to enable managers to steer corporate directions and write strategic plans for the long-term success of the corporation. Starting with basic techniques and the latest strategic management approaches, the book then presents cases that show the techniques employed step by step. By demonstrating how easily the ideas can be translated into action, it is a valuable resource for business practitioners, as well as for students taking advanced management accounting courses.

Table of Contents

Part I. Management Accounting Basics.- Chapter 1. Cost Behavior and Marginal Concepts.- Chapter 2. Cost-Volume-Profit Relationships, and Theory of  Constraints.- Chapter 3. Value Concepts.- Part II. Managing Customers.- Chapter 4. Customer Account Analysis.- Chapter 5. Strategic Customer Account Management.- Part III. Managing Competitors.- Chapter 6. Competitor’s Accounting.- Chapter 7. Game Theory in Strategic Pricing.- Part IV. Managing Value.- Chapter 8. Strategic Value Analysis.- Chapter 9. Business Valuation.- Chapter 10. Strategic Merges & Acquisitions.

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