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基本説明
A reflection of the changes of management theory and applications in the face of China's economic reform.
Full Description
This unique book presents the contemporary achievements in management research and managerial practice of Chinese enterprises. Featuring a collection of keynote and plenary speeches by well-known international scholars and CEOs of multinational and national corporations, this book puts forth their solutions to management challenges from both China's reality and global concerns. Comprehensively discussed and examined, the various topics being broached are strategic management; organizational behaviors; accounting and finance; management science; information and technology management; as well as innovations. This book not only highlights the cutting-edge findings of management research in China but is also a reflection of the changes of management theory and applications in the face of China's economic reform and open-door policy; hence making it a useful resource for readers interested in China's management and economic development.
Contents
Preface: China's Reality and Global Vision: Management Research and Development in China (S Cheng et al.); Current Issues of China's Economic Development: Fundamental Theory and Research Methodologies for Fictitious Economy (S Cheng); Mutual Funds Performance Evaluation Based on Endogenous Benchmarks (X Zhao et al.); Structural Breaks, Adaptive Expectations and Risk Premium: The Information Content in the Mispricing of the USD/RMB Forward Rates (R Chen & Z Zheng); Management Innovations: The Chinese Management Mode in the Era of Globalization (S Xu); Global Competency Leadership and an Empirical Study of Chinese Managers (S Zhao); Enhance Government Public Management by Learning from US Successful Experiences (C Wang); On the Management Field (W Du); Research on the Earnings Management of Chinese Listed Companies Based on Cognitive Reference Points (Y Zhang & Y Li); Globalizations of Chinese Enterprises: The Study of the Life Cycle of Small and Medium-sized Enterprises Based on External Environmental Perspective (X Chen & Y Cao); Study on Identification of Product Life Cycle based on Fuzzy Diagnosis Model (H Zhao et al.); Mobile Communication Enterprises Competition Model and Strategies Analysis Considering Difference of Product Quality (Z Ye et al.); Building Chinese World-Class EnterprisesA": The Advantages, Paths and Strategy Choices (H Lan); Achievements in Information Technology and Knowledge Management: Empirical Study of the Viscous Knowledge Transfer Effectiveness in Software Enterprises (L Zhang et al.); Empirical Study on the Life Cycle of Web Information (F Ma & Y Xia); Study of Customer Analysis and Marketing Strategies Based on Knowledge Discovering from Database (Q Chen et al.); Design and Implementation of Intelligent Mobile Information System for Campus Safety Management (L Chen); Management Challenges from Chinese Society: The Effectiveness of Transformational Leadership and Transactional Leadership in Higher Education in China (K Shi et al.); The Impact of the Speed of Innovation Arrival on the Innovation Adoption Timing: The Case of Two Generations of Future Innovations (J He & Y Zeng); Developing the Low Carbon Economy is a Systematic Project (J You).
