Management by Eidetic Intuition : A Dynamic Management Theory Predicated on the 'Philosophy of Empathy' (The Nonaka Series on Knowledge and Innovation) / Nonaka, Ikujiro/ Yamaguchi, Ichiro/ Ishihara, Yuko (TRN)

野中郁次郎・山口一郎（共）著／『直観の経営：「共感の哲学」で読み解く動態経営論』（英訳）<br>Management by Eidetic Intuition : A Dynamic Management Theory Predicated on the 'Philosophy of Empathy' (The Nonaka Series on Knowledge and Innovation)

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野中郁次郎・山口一郎（共）著／『直観の経営：「共感の哲学」で読み解く動態経営論』（英訳）
Management by Eidetic Intuition : A Dynamic Management Theory Predicated on the 'Philosophy of Empathy' (The Nonaka Series on Knowledge and Innovation)

Nonaka, Ikujiro/ Yamaguchi, Ichiro/ Ishihara, Yuko (TRN)

ウェブストア価格 ¥32,437（本体¥29,489）
Palgrave Macmillan（2022/02発売）
外貨定価 US$ 159.99
ポイント 294pt

オンデマンド(OD/POD)版です。キャンセルは承れません。

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製本 Hardcover:ハードカバー版／ページ数 233 p.
言語 ENG
商品コード 9789811668500
DDC分類 658

Full Description

This book, by one of world's most innovative business scholars and a pioneering philosopher of Edmund Husserl, creatively applies insights from neuroscience, philosophy of experience called "phenomenology" to highly successful and intuitive method of business management. Based on phenomenological insights, they argue that empathy and intuition are as central, if not more, to the success of business innovation or strategy as an objective and analytic approach to business thinking and practice. To clarify how intuition works and why it is so essential, this book delves into the mechanism of empathy and human consciousness and how to take advantage of it for business practice. By incorporating new understandings from neuroscience and AI research, they proposes an organizational structure and a way of strategizing to embrace human innovation in its full complexity to lead business scholars, managers, and entrepreneurs to their own success in business.

Part 1: What is so great about phenomenology?.- Chapter 1: Phenomenology is a voracious discipline.- Chapter 2: The method of eidetic intuition.- Chapter 3: "Bracketing" our prejudices.- Chapter 4: The difference between "sensations" and "perceptions" .- Chapter 5: What is the "present"? -Retentional and protentional intentionality.- Chapter 6: Phenomenology, Neuroscience, and Buddhism.- Chapter 7: The Twofold Intersubjectivity.- Part 2: The essence of phenomenological management.- Chapter 8: The SECI Model: Knowledge Creation in the Cycle of Subjectivity and Objectivity.- Chapter 9: How to Foster Intersubjectivity.- Chapter 10: Methods of Collective Eidetic Intuition.- Chapter 11: Narrative Strategy.- Chapter 12: Synthesis of Phenomenology and Management Studies.