Full Description
The book demonstrates how to create TV and FILM DRAMAS that encourage people to make positive behavioral changes to improve their lives.
The book teaches people how to:
• Create SERIAL OR STAND-ALONE DRAMAS that will appeal to a select audience
• Create characters that represent and attract the target audience
• Introduce subtle and convincing ways to improve the standard of living of the audience
• Conduct design workshops for preparing design documents that help script writers create 'convincing' dramas containing the behavior-change message accurately
Contents
List of Figures and Boxes
Preface
Acknowledgments
I: ENTERTAINMENT-EDUCATION
Using Television and Film for Social Development: The Entertainment-Education Format
II: FOR THE PROGRAM MANAGER
The Role of the Program Manager
Articulation: Designing Message Content for Entertainment-Education Programs
III: FOR THE WRITERS
Artistry: Writing Entertainment-Education Drama
Artistry: Character Development
Guidelines for Script Presentation and Review
Auxiliaries: Enhancing the Message
IV:FOR THE PRODUCER, DIRECTOR, AND FILMMAKER
Guidelines for Pre-Production: Needs, Budgets, and Contracts
Guidelines for Pre-Production: Artistic Preparation
Guidelines for Successful Shooting
V: FOR THE ACTORS/ARTISTS
Guidelines for Successful Acting
VI: FOR THE EVALUATORS
Pilot Testing
VII: FOR ALL PROJECT PARTICIPANTS
Major Checklist
Appendix A: Preparing for the Design Workshop
Appendix B:Design Document Sample Pages
Appendix C: Production Budget Samples
Appendix D: Contract Samples
Index



