Full Description
The aim of this volume is to advance our theoretical and empirical understanding of the relationship between Multimodality and Cognitive Linguistics. The innovative nature of the volume in relation to those existing in the field lies in the fact that it brings together contributions from three of the main approaches dealing with Multimodality - Cognitive Linguistics and multimodal metaphors (Forceville & Urios Aparisi, 2009), social semiotics and systemic functional grammar and multimodal interactional analysis (Jewitt, 2009) -highlighting the importance of multimodal resources, and showing the close relationship between this field of study and Cognitive Linguistics applied to a variety of genres -ranging from comics, films, cartoons, picturebooks or visuals in tapestry to name a few. Originally published in Review of Cognitive Linguistics Vol. 11:2 (2013).
Contents
1. About the contributors; 2. Multimodality and Cognitive Linguistics: Introduction (by Pinar Sanz, Maria Jesus); 3. Cognitive Linguistics and multimodal metaphor; 4. Cross-modal resonances in creative multimodal metaphors: Breaking out of conceptual prisons (by El Refaie, Elisabeth); 5. Metaphor and symbol: SEARCHING FOR ONE'S IDENTITY IS LOOKING FOR A HOME in animation film (by Forceville, Charles); 6. Woven emotions: Visual representations of emotions in medieval English textiles (by Diaz Vera, Javier E.); 7. Approaching the utopia of a global brand: The relevance of image schemas as multimodal resources for the branding industry (by Perez Hernandez, Lorena); 8. Multimodal metaphors in political entertainment (by Popa, Diana Elena); 9. Multimodality, Cognitive and Systemic Functional Linguistics; 10. The visual representation of metaphor: A social semiotic approach (by Feng, Dezheng); 11. Visual metonymy in children's picture books (by Moya Guijarro, A. Jesus); 12. The establishment of interpretative expectations in film (by Bateman, John A.); 13. Multimodal digital storytelling: Integrating information, emotion and social cognition (by Alonso, Isabel); 14. Cognitive Linguistics and multimodal interaction; 15. Intermedial cognitive semiotics: Some examples of multimodal cueing in virtual environments (by Lopez-Varela, Asuncion); 16. Multimodality in Conversational Humor (by Attardo, Salvatore); 17. Image schemas and mimetic schemas in cognitive linguistics and gesture studies (by Cienki, Alan); 18. Index
