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Description
(Text)
Innovations in Executive EducationThis book summarizes recent and imminent innovations in executive education. The overview starts with making a crucial distinction between various types of institutions, as not all innovations can be universally applicable in any given context. Critical reviews of innovations relating to the purpose of executive education, subject matters covered, applied methodologies, session flows, and faculty mixes follow. The authors clarify that executive education directors and faculty must be able to manage two operating logics. On one hand they have to be market oriented. On the other they have to drive markets with their innovations. Participants of great executive education are thus both, customers and products, which puts a demanding responsibility on the learning experts involved. The book also contains additional chapters on how to detect and assess the outcomes of unique learning interventions and transformational executive education - both quantitatively and qualitatively. The insights on innovations in executive education are assembled by adopting a global view, which nonetheless demonstrate sensitivity to local differences.
(Text)
Innovations in Executive Education
This book summarizes recent and imminent innovations in executive education. The overview starts with making a crucial distinction between various types of institutions, as not all innovations can be universally applicable in any given context. Critical reviews of innovations relating to the purpose of executive education, subject matters covered, applied methodologies, session flows, and faculty mixes follow. The authors clarify that executive education directors and faculty must be able to manage two operating logics. On one hand they have to be market oriented. On the other they have to drive markets with their innovations. Participants of great executive education are thus both, customers and products, which puts a demanding responsibility on the learning experts involved. The book also contains additional chapters on how to detect and assess the outcomes of unique learning interventions and transformational executive education - bothquantitatively and qualitatively. The insights on innovations in executive education are assembled by adopting a global view, which nonetheless demonstrate sensitivity to local differences.
(Author portrait)
Wolfgang Amann is a Fellow in Strategic Direction and International Business at Henley Management Centre, UK. He joined Henley from IMD, and has also been visiting fellow at the Wharton School and Indian Institute of Management. Prior to pursuing his PhD he worked for DaimlerChrysler and subsequently in management consulting. He has directed, delivered and contributed to open and in-company programs and courses on strategy, internationalization and governance in the US, Europe, China and India. His recent case study series on Hindustan Lever in India won the 2006 Oikos sustainability case competition.
