New Online Retailing : Innovation and Transformation (2010. xvii, 261 S. XVII, 261 p. 240 mm)

New Online Retailing : Innovation and Transformation (2010. xvii, 261 S. XVII, 261 p. 240 mm)

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  • 製本 Hardcover:ハードカバー版
  • 商品コード 9783834923233

Full Description

The development of online retail has taught us something very different, however: Every product category can be sold online, and the more unwieldy the products and the more consultation support they require, the more suc cessful they are on the Web.

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