Happening! : Design for Events / Herausgegeben:Schultz, Sarah/ Willems, Marlous/Mitarbeit:Ott, Stephan/ Onna, Edwin van/ Bruyninckx, Joeri/ Pearson, Sarah Martí/n/ Bokern, Anneke/ Groen, Tim/ Mangold, Cornelius/ Scott, Chris/ Eschbach, A

ハプニング！：ＰＲのためのデザイン<br>Happening! : Design for Events （2007. 240 p. 250 col. ill. 300 mm）

ハプニング！：ＰＲのためのデザイン
Happening! : Design for Events （2007. 240 p. 250 col. ill. 300 mm）

Herausgegeben:Schultz, Sarah/ Willems, Marlous/Mitarbeit:Ott, Stephan/ Onna, Edwin van/ Bruyninckx, Joeri/ Pearson, Sarah Martí/n/ Bokern, Anneke/ Groen, Tim/ Mangold, Cornelius/ Scott, Chris/ Eschbach, A

BIRKHÄUSER BERLIN（2007発売）

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製本 Hardcover:ハードカバー版／ページ数 320 p.／サイズ 250 color illus.
商品コード 9783764379766

基本説明

Surveys thirty projects by international companies and design firms - including Nike Brand Design and 3deluxe - and devotes eight pages to each, with photographs, drawings, and texts by prominent authors. Interviews with the designers close out the book.

Full Description

How can design help to make PR events unique and compelling occasions? For the first time, Happening! Design for Events sets its sights on the total design of PR events and uses selected projects to show that there is virtually no limit to the influence and variety that are possible in this area. Exciting and innovative concepts from the designers provoke and potentiate the mix of artistic end in itself and economic persuasion that underlies PR events like product presentations, pop concerts, and cultural exhibitions.

The results not only convince potential customers – they are a must for everyone involved in organizing big international events. Happening! surveys thirty projects by international companies and design firms – including Nike Brand Design and 3deluxe – and devotes eight pages to each, with photographs, drawings, and texts by prominent authors. Interviews with the designers close out the book.

3deluxe, Football Globe - 2006 FIFA World Cup, Art + Sports

Adidas, Adidaa by Stella McCartney, Adidas

Agence Patrick Jouin, Discothèque for Versailles Off, Versailles Off

Blowupthings, Vok Dams Gala Award, Vok Dams

Bread & Butter, Bread & Butter, Bread & Butter

Courreges/Jean Bottineau, Courréges Fashion Show, Courréges

Das Projekt, 125 Years Bilfinger Berger, Bilfinger Berger

design hoch drei, Dodge Caliber International Media Launch, DaimlerChrysler

eventlabs, Project FOX, Volkswagen

Featuring Amsterdam, ArtOlive Young Talent 2005, ArtOlive

Imagination, Mazda Global Autoshow, Mazda

KMS, Myths: Automobili Lamborghini, Die Neue Sammlung, Staatliches Museum für angewandte Kunst

Knock, Volvo C3 Experience, Volvo

Louis Vuitton, Opening Maison Louis Vuitton Champs Elysees, Louis Vuitton

Markgraph, Frankfurt Museum River Festival 2003, 2004, 2005, Tourismus + Congress

MICE Group, Trafagar 200, Royal Navy

Nike/JB, Nike Street Football, Nike

Nike/AC, Air Celebration, Nike

Philips, Next Simplicity, Philips

piranhaKid, Heineken Greenspace, Heineken

Schmalgemeijer, CineKid, Amsterdams Fonds voor de Kunst

Schmidhuber+Partner, Samsung Pavillion, Cheil Communications for Samsung Electronics

Storage, Burn Black Box, Burn

Totems, Moments of Skin / Milan Fashion Week, P & G Beauty

Tronic Studio, Bloom, Sharp

Uniplan, Launch of Mercedes-Benz S-Class Model, Mercedes-Benz Hong Kong

Villa Eugenie, Hugo Boss fashion Show, Hugo Boss

Voss+Fischer, Linde. 125 Years of New Ideas, Linde

Wink, Diesel events, Diesel