Research Regarding the Influence of Social Media on the Quality of Services in the Sharing Economy (Sustainable Management, Wertschöpfung und Effizienz)

Budz, Sonia

Springer Gabler（2023/08発売）

• 製本 Paperback:紙装版/ペーパーバック版／ページ数 236 p.
• 商品コード 9783658423278

Full Description

The paper coordinated by Prof. Dr. Bogdan Cristian Onete is a topical subject in the context of the present informational era. It suggests a distinct approach regarding social media and the peer-to-peer platforms from the perspective of the quality of services and collaborative consumption. The research of the paper includes a quantitative research regarding the implications of peer-to-peer platforms concerning the consumer, and a qualitative research with regards to social media and its degree of influence on the quality of services. This research presents many interesting findings regarding the consumer perception of quality of services in the context of the sharing economy. These findings are valuable for all parties working in the domain of the sharing economy or collaborative consumption.

Contents

Introduction.- Conceptual Elements With Regards To The Sharing Economy..- The Influence Of Social Media On The Quality Of Services.- The Study Of Consumer - Social Media - Sharing Economy Relationship.- Research Regarding The Connections Between Social Media - Sharing Economy - Quality.- Conclusions.