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Full Description
The art of managing innovative companies is disclosed in this unique book which resulted from the first common EU-MITI project. The Company of the Future will need new management tools in order to meet four essential requirements: The first three are to redirect the attention of management to the internal challenges, to reveal problems well before final financial data are available, and to integrate basic management concepts from all business functions (marketing, R&D, production, services, finance, strategy). The fourth requirement is that tools should be simple enough to be implemented by busy people and sufficiently sophisticated to meet the challenges of the future. This book reveals those practical, simple and effective tools for global success and competitiveness. "This is a challenging book about the likely shape of companies in the 21st century." (David T. Thompson)
Contents
1 General Framework and Concepts.- 1 Introduction.- 2 The Development Phases of Industry.- 3 World Economics and Corporate Growth.- 4 General Strategy, Relevant Knowledge, and Corporate Structure.- 5 The Production Function of R&D.- 6 Innovation and Key Components.- 7 Creativity and Accountability.- 8 Role and Organization of R&D.- 9 Management of Knowledge and Integration of Concepts.- 10 Communication and Change.- 11 Conclusions and Recommendations.- References.- 2A Research in the Company of the Future.- 1Some Difficult Questions.- 2Characteristics of Research.- 3Reasons for Research.- 4Research as a Source of Future Potentials.- 5Research Potentials and Project Funding Decisions.- 6On Property Rights and Project Potentials.- 7Relative Share of Research in Relation to its Potentials.- 8Conclusions and Recommendations.- References.- 2B Empirical Results on Research Elasticities and on the Integration of Industrial Research with the Scientific in Europe and Japan.- 1Research Elasticities.- 2Integration of Industrial Research with the Scientific Environment.- 3Conclusions and Recommendations.- References.- 3 The System Company.- 1Definition of a System Company.- 2Technology Management within a System Company.- 3System Integration.- 4Some Examples of System Companies.- 5Decisions within SC Management.- 6The Changing Boundaries of a System Company.- 7Conclusions and Recommendations.- References.- 4 Technology Management in the 'Company of the Future'.- 1 Introduction.- 2 Mission of the Company of the Future in the 21st Century.- 3 Key Management Indices and their Optimum Balance.- 4 Resource Allocation for R&D Activities.- 5 Strategies for Technology Management (1): Phase Management of a Product Life Cycle.- 6 Strategies for Technology Management (2): Determination ofProject Priorities.- 7 Management of a Global Company.- 8 Conclusions and Recommendations.- References.- 5 Global Strategies and the Role of Research.- 1 Global Strategies.- 2 Capitalisation of Intellectual Property, Research, and Development.- 3 The Example of Sumitomo Electric Industries Ltd.- 4 Conclusions and Recommendations.- Reference.- 6 Accountability of Technology.- 1 The Need for New Accounting Systems.- 2 Current Accounting Practices for R&D.- 3 A New Approach to Technology-Oriented Accounting: The Flexible Innovation Accounting System (FIAS).- 4 Other New Approaches to Technology-Oriented Accounting.- 5 Conclusions and Recommendations.- References.- List of Recommended Tools for the Company of the Future.- Some Abbreviations and Acronyms.- Authors.- Authors' Addresses.
