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Full Description
Contemporary Studies and Theories in Tourism aims to provide both theoretical and practical contributions to academics and industry professionals by covering scientific studies in the field of tourism. This book emphasizes the importance of gastronomy and food in tourism and offers the opportunity to relate conceptual studies to other areas of tourism. It also provides readers with practical and applicable information, thanks to its content enriched with examples of hospitality applications in tourism.
Contents
Hakan Oğuz Ari : Health Tourism in Türkiye — Filiz Özlem Çetinkaya / Nurcan Çetiner : Using SWOT Analysis in Creating Destination Image: The Case of Karaman Province — Ahmet Aydin : A Theoretical Evaluation of the Use of Sociocultural Values for Branding in Tourism — Ayşe Topaloğlu / Sabri Arici : Cultural Tourism Potential of Anamur — Havva- Gözgeç Mutlu / Volkan Akgül : Wellness Hotel Practices: Flexibility and Mind — Didem Kutlu : A Conceptual Overview of Regenerative Tourism — Münevver Çiçekdaği / Ayşe Cabi Bilge / Seda Özdemir Akgül : What Is Türkiye's Tourism Industry's Place in the Digital Divide? — Savaş Yildiz / Zafer Yildiz : Possible Trend in Tourism of Türkiye: Treasure Hunting Tourism — Cevat Ercik : Touristic Motivation in the World of Flavors — Begüm Ilbay Vatan : Volunteer Tourism Proposal for the Post- Kahramanmaraş Earthquakes Recovery — Uğur Can Aykanat / Gamze Şanli Ak : The Effects of Zero Waste and Composting Method on the Costs of Fertilizer Production from Food Waste of Hotels in Seferihisar District of Izmir Province — Gözde Oğuzbalaban : Green Marketing Practices in Tourism Businesses — Neslihan Onur / Ayşen Ertaş Sabanci : Gastrotourists' Approaches towards Destinations — Olca Sezen Dogancili / Ramazan Guzel : Artificial Intelligence and Post- Luddism in Tourism Industry — Duygu Doğan / Hasan Köşker : The Role of Effective Communication in Crisis Management within the Tourism Sector — Haldun Demirel / Muhammed Demiralp / Evren Güçer : Tourism in Turkey after 1980 — Çağri Erdoğan / Zeynep Yamaç Erdoğan : Tourism Product Generation Function of Wars and the Reflections on Tourism — Yasin Ozaslan : Service Robots and Artificial Intelligence in the Hospitality Industry: A Literature Review — Nihat Çeşmeci : Affiliate Marketing in Tourism and Its Implementation by Travel Bloggers — Yasemin Ersoy / Fuat Bayram : Cultural Structure of Turkish Cuisine and Kitchen Equipment Used in Turkish Cuisine — Yağmur Kaplan : Green Marketing in Tourism — Betül Buladi Çubukcu : Green Marketing Practices in Tourism — Yusuf Bayraktar : Hidden Treasure Street Foods Valued in Tourism: From Cultural Interaction to Marketing Opportunities — Erkan Denk / Furkan Zirzakiran : Analyzing Communicative Strategies in Online Hotel Reviews: A Case Study of Winter Tourism Corridor — Mehmet Necati Cizrelioğullari / Tuğrul Günay : The Impact and Strategic Implications of Digital Marketing on the Tourism Industry — Hakki Çilginoğlu / Kaan Berk Dalahmetoğlu : The Conceptual Framework of Dark Tourism — Ozan Esen : Employee Theft in Tourism Businesses — Diğdem Eskiyörük : Holistic Review of Organizational Mindfulness and Mindful Leadership in the Perspective of Sustainable Tourism Management — Engin Tengilimoğlu : The Role of Virtual Reality in Tourism: Pre- travel Decision Making and On- Visit Experience Enhancement — Gulsun Yildirim / Sena Bakir : Developing Gastronomy Tourism in Turkey through Food Geographical Indication — Sabahat Deniz / Günay Ahmadli / Hakan Koç : Green Management Practıces in Tourısm Businesses — Erdem Şimşek : The Future of Travel Assistance: SWOT Insights into Chatbot Usage in Tourism Industry — Kürşat Başkan : Integration of Technology in Small Tourism Enterprises — Murat Hacimurtazaoğlu / Gülsün Yildirim : Evaluation of the Use of Fuzzy Logic in Decision- Making Processes in Tourism — Seval Kurt / Cansu Uzun Güripek : Ecological Approach to Tourism System