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Full Description
This transdisciplinary study gathers research papers that reveal the multifarious facets of the concept of «persuasion». It is argued that regardless of its degree of intentionality, the act of persuasion underlying each information item prompts the interlocutors to cross the borders of political, historical, linguistic, narrative, psychotherapeutic, and even marketing configurations. The contributors' contention is that political thinking and ideology-grounded linguistic patterns act as a form of social control, both informing and shaping the sense of identity of the manipulated masses and of the oppressed.
«Taking a sociolinguistic turn, this volume of interesting scholarly works addresses matters of ideological loadings in a variety of genres, contributing to the development of new research paradigms.» - Bledar Toska, University of Vlora «Ismail Qemali»
Contents
Persuasion matters. Maria-Ionela Neagu and Sky Marsen - I. PERSUASION: FROM STRUCTURE TO DISCOURSE - Les verbes persuasifs en roumain. Domnița Tomescu and Monica Busuioc - L'embrayage temporel au niveau de la séquence textuelle et son rôle argumentatif/persuasif. Diana Costea - Approximation as a means of persuasion in Romanian written press. Silvia Krieb Stoian - Consumption and myth in advertising. Loredana Stoica - Classroom code-switching: between information and persuasion. Ioana Jieanu - Conceptualizing emotions: fear, love, anger, and the Holocaust. Maria-Ionela Neagu - Dramaturgies de la persuasion dans le théâtre français des XVIIe et XVIIIe siècles. Ioana Galleron - Sandra Cisneros and Jhumpa Lahiri in dialogue on culture. Anca Dobrinescu - II. IDEOLOGY: BETWEEN INFORMATION AND PERSUASION/MANIPULATION - Manipulated memory: censuring the Romanian Holocaust under Ceauşescu and its aftermath. Arleen Ionescu - Communist propaganda: representing the Communist activist in the novels published during Ceaușescu's dictatorship. Mihaela-Claudia Trifan - Anne Frank - un symbole du trauma produit par la guerre. Diana Rînciog - Early empowerment and discursive agency: teenage users on the Internet. Raluca Petre - Revealing words in psychotherapy. Anca Spiridon - Manipulating written media consumers. Alexandra Codău
