- ホーム
- > 洋書
- > ドイツ書
- > Social Sciences, Jurisprudence & Economy
- > Economy
Full Description
This book will help managers understand organizations in non-quantitative manner. The modern-day managers are challenged with dealing with these constantly increasing complexities in the pursuit of efficiency and effectiveness. They must understand how constant changes influence their tasks so they can contribute to establishing a fast-reacting organization. The authors analyze how metaphors can serve as methods or tools that provide insight into how organizations function, and how best to deal with making them successful in a state of permanent change.
Contents
Metaphors in management - Metaphors of organizations - Metaphors of conflict - Negotiation metaphors - Metaphor in consulting - Coaching metaphors - Metaphors in economic discourse - Metaphors in strategic management - Metaphors in knowledge sharing - Metaphors for creativity and problem solving - Metaphor in organizational change and innovation